Brand Manager - Snacks

In Australia, the J.R. Simplot Company’s core operations are food manufacturing and agriculture, encompassing potato, vegetable, seafood and sauce operations. We supply a wide range of frozen, shelf-stable and chilled products to Australia and New Zealand’s major retail and foodservice customers and are part of Simplot’s Global Food business. With 17 food manufacturing and processing sites, Simplot Global Food serves retail and foodservice customers in 37 countries, and employs 8,000 people across North America, Latin America and Asia Pacific.

In Australia, we are a leading provider of quality, nourishing and sustainable food, focussed on creating food that maximises value from the best Australian-grown produce and global seafood. Our iconic brands have been an integral part of Australian life for generations, and include Leggo’s, Birds Eye, Edgell, John West and Chiko.

About our role

We have an exciting opportunity for a highly experienced, enthusiastic and dynamic individual to join our Commercial division as our Brand Manager - Potato & Snacks Foodservice within our Marketing team.

Reporting into the Senior Brand Manager – Potato & Snacks Foodservice, you will develop and execute an integrated marketing plan for our Potato & Snacks Category within the Foodservice channel. With a passion for achieving targets for profitability, growth, innovation and equity of brands and products within the portfolio, you will not be afraid to take the lead to deliver fresh, innovative ideas and solutions.

What you will do

• Execute and develop brand plans for the snacking category including the Chiko brand and supporting on the Edgell brand where required.
• Develop the 3 yr Commercial Operating Plan for the snacking category including NPI & Comms,
• Develop and launch new product & packaging innovation to market leveraging qualitative and quantitative research where appropriate to ensure profitable brand growth for both Edgell and chiko brands.
• Contribute to the development and implementation of the communication plan – including ATL and digital for both Edgell & Chiko brands.
• Support the category management and sales team for key brand initiatives
• Management of A&P
• Analysis of brand Health measures and strategies to improve these measures against our competitive set.

About you

You will understand the demands of the Foodservice channel and display a high level of initiative, personal drive and motivation. Proven experience in managing multiple projects in a cross functional environment is a must, as are strong strategic planning and organising skills. You will also have excellent communication and innovation management skills.

Being part of a team that enables and inspires your courage for taking the lead, will provide you with energy to support new thinking and opportunity generation. As a hands-on marketing professional, you will draw from your effective communication skills to work cross-functionally and articulate strategic objectives to bring them to life.

This is an outstanding opportunity to continue building the breadth of your brand expertise with a global leader, committed to providing quality, nourishing and sustainable food.

If this sounds like you, please apply online now. Applications will close at 11:59pm on Friday 28th of June.

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Please note CV screening and shortlisting may commence prior to the closing date.

Job Requisition ID: 18934 

Travel Required : Up to 25% 

Location(s):  Chifley Business Park Office - Melbourne 

Country : Australia 

Simplot is an equal opportunity employer and encourage Aboriginal and Torres Strait Islander people to apply. If you feel you would be a great addition to our team please apply online today, we would love to hear from you. If you require technical assistance, please email us at