CRM Marketing Manager - D2C / Healthcare - Hiring Urgently

We are looking for a confident CRM Marketing Manager - D2C / Healthcare to join our all-star team at Clearcompany in Melbourne Victoria
Growing your career as a Full Time CRM Marketing Manager - D2C / Healthcare is an incredible opportunity to develop excellent skills.
If you are strong in decision-making, presentation and have the right initiative for the job, then apply for the position of CRM Marketing Manager - D2C / Healthcare at Clearcompany today!

An exciting opportunity is currently available for a mid-senior CRM Manager to create and implement a B2C customer lifecycle exciting opportunity is currently available for a mid-senior CRM Marketing Manager to create and implement a B2C customer lifecycle strategies and customer journeys that have huge scope to drive growth revenue! The Company:A global healthcare player in their industry, this organisation manufactures and distributes products globally that make a positive impact on the lives of their customers. Targeting both the B2B and B2C sector this organisation has a reputation for being the number one market leader within its specialised Role:Reporting in the Head of Marketing you will have opportunity to strategically develop and implement customer journeys that will have both a focus on acquiring new customer and retaining customers through broad customer touch points. Key Responsibilities: Develop and execute engagement and retention initiatives to maximise customer lifetime value Contribute to the development of Customer Journey Mapping analysing touch points with the organisation and maximising loyalty and retention opportunities manage the end-to-end process from brief to execution and performance analysis Define/refine segmentation and testing strategies across multiple digital and offline engagement channels to optimise marketing spend and maximise consumer revenue establishing clear customer segmentation for the brand & the Digital Health Platforms portfolio Create automated triggers based on customer purchase behaviours, as well as content for a user-friendly marketing learning agenda Run A/B tests to improve the channel performance Define marketing metrics that allows for measurement and optimisation at each stage along the path-to-purchase Report on results and use insights to continuously optimise CRM program and digital marketing campaigns Key Requirements: 5 – 8 years of relevant CRM experience gained from a reputable consumer or reputable CRM or integrated agency; experience in direct to consumer, e-commerce and retail industries advantageous Analytical competency and knowledge of CRM planning and journey building, Customer Lifecycle Management, segmentation and building personalised preference centres Experience navigating large/complex/matrix organisations Strong analytical mindset This is sole charge role, you'll be comfortable developing strategy right through to writing copy A solid work ethic to think innovatively and commercially The GOOD Stuff! Very competitive base + Super + Bonus + Car Allowance Wellness program Discounted Shares program Awesome leadership and team collaboration Salary Sacrifice options 4 x days in the office / 1 x day per week WFH Ongoing learning and development opportunities This is a fantastic opportunity for a CRM GURU, to really get to work within an end to end CRM role, developing an implementing innovative CRM campaigns, right down to activating copy and post campaign analysis. To APPLY for this role, please submit your CV via APPLY NOW #J-18808-Ljbffr

Benefits of working as a CRM Marketing Manager - D2C / Healthcare in Melbourne Victoria:

● Learning opportunities
● Opportunities to grow
● Advantageous package