Customer Marketing Manager, APAC

Marketing, Sydney, Full Time, $120,000 - $130,000 / year

Job Description

Since 2006 we’ve helped the most innovative companies and HR leaders transform the employee experience to attract and retain top talent through employee benefits, strategic reward and recognition, and much more. Across the globe, over 700 of us work together to make the world a better place to work. As an ambitious, hyper-growth SaaS company, we're the first to achieve “Unicorn” status within the HR Tech sector and are keen to meet individuals who are passionate about positively impacting the future of work.

What’s in it For Me?
A pivotal role in our successful APAC marketing team with lots of development opportunity as we grow the business. You’ll be working in a high-recognition environment delivering creative customer marketing campaigns and events to build customer advocacy and drive existing business growth.

A chance to be part of an extremely well established, stable and high growth ‘Unicorn’ SaaS company with a Glassdoor employer rating of 4.9 out of 5.

76 individual employee benefits in our Benefits Centre including: 

• A flexible vacation plan of up to 40 days per year
• $750 a year Wellbeing Allowance
• Substantial bonus payments for a number of life events including pet adoption, wedding/civil ceremony, new family, retirement
• Employee, friends and family discounts across 1200+ retail, hospitality, and lifestyle brands

Flexible, Hybrid Working
Our office is for you to use as much as you like; as a minimum our AUS Marketing Team works from our Sydney office at least twice a week.

Key Responsibilities

• Develop and implement the APAC customer marketing strategy aligned to client success objectives, growth targets and key KPIs
• Plan and implement integrated, data-driven customer marketing campaigns and always-on marketing programmes and events aligned to all stages of the customer lifecycle to drive platform usage and engagement, client retention and revenue growth
• Develop and implement a customer advocacy programme to drive customer loyalty and build a community of brand advocates
• Develop and own customer segmentation and customer contact strategy 
• Work closely with product marketing and content leads to build and implement a tailored content strategy to educate clients on programme optimisation to support employee end-user adoption and usage, and account expansion 
• Create tailored strategies and programmes for key growth accounts that inform, educate and delight our most valuable customers to support with driving adoption, account expansion, and retention 
  
  
• Work closely with product marketing and employee comms leads to plan and execute end-user-facing campaigns and comms programmes to increase adoption and usage within client programmes

Skills

• B2B SaaS technical customer marketing, customer advocacy, demand generation, or similar experience 
• Experience in customer journey mapping and cross-channel implementation, including integration with sales/CS reps
• Ability to translate customer insights into actionable marketing messaging, content, and plans 
• Proficiency with marketing automation platforms (ideally Hubspot) and Salesforce CRM
• Ability to manage cross-functional teams and projects, with the ability to influence without authority, from peers to executive leadership

The Interview Process

• Telephone call with our Senior Talent Acquisition Partner 
• 1st interview with Head of Growth Marketing, APAC, and Director of Client Success, APAC 
• Take home assessment 
• Final interview and presentation with APAC Marketing Director and APAC Managing Director

Be comfortable. Be you.

At Reward Gateway, we want all of our employees to feel comfortable bringing their passion, creativity, and individuality to work. We value all cultures, backgrounds and experiences, as we truly believe that diversity drives innovation. Express yourself, join our community and help us Make the World a Better Place to Work.

Find out more about Reward Gateway's approach to benefits, equality, talent, technology, empathy, and what you’ll get in return for joining our Mission at rg.co/lifeatrg .

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