RPMGlobal (RPM) is seeking a Digital and Design Specialist to assist the global marketing team in producing creative and engaging collateral across multiple digital platforms. This role is responsible for the artwork and design of digital platforms, along with oversight of RPM's online platforms, including the website and social media.
The role will work closely with the marketing team to ensure design is consistent with content messaging and brand guidelines across global marketing campaigns.
This is a permanent, full-time role based at RPM's headquarters in the Brisbane CBD.
Key Responsibilities
Website management and design.
Social media content management and analytics (LinkedIn, YouTube, & other platforms).
Design and creation of imagery and collateral, including brochures, whitepapers, eBooks, and other collateral.
Ensure adherence and compliance with RPMGlobal brands and products.
Work collaboratively to drive content creation and content programming.
Track, report, and analyse website analytics and PPC initiatives.
Research and implement recommendations regarding digital initiatives, including advertising, sponsorship, and new avenues to market.
Oversee social media strategy – create, manage, and monitor a social media content program.
About You
Tertiary qualification in Digital Marketing, Creative Industries, or equivalent.
Proven experience managing B2B campaigns.
Attention to detail and great time management skills.
Competent with Adobe design suite (InDesign, Illustrator, Photoshop).
Understanding of performance marketing, conversion, and online customer acquisition.
In-depth experience with website analytics tools (e.g, Google Analytics).
Up-to-date with the latest trends and best practices in SEO and SEM.
Strong knowledge of the WordPress, graphic design, and copywriting will be highly regarded.
Demonstrated ability to collaborate, to contribute, and create effective teamwork.
Experience in social media: LinkedIn, YouTube & other platforms.
Proficiency in Microsoft Office suite (Outlook, Word, PowerPoint, Excel)
Experience in CRM tools would be an advantage (Salesforce, Hubspot).
Excellent English language/communications skills, both written and spoken.
Legally entitled to work in Australia.
About RPM
RPMGlobal is the mining industry’s leading enterprise technology and training provider and has been at the forefront of change and innovation in the mining industry for over 50 years.
We advance the mining industry towards a safer, more efficient, and more sustainable future through the delivery of innovative software solutions and deep domain mining expertise. Guided by our underlying principles of mining expertise, innovation, and sustainability, we strive to create safer and more efficient operations for our mining customers.
Our focus on providing advanced mining enterprise technology and training across the mining lifecycle enables us to guide customers through the industry's current and emerging challenges worldwide. This includes helping them meet the shift in social norms and consumer and investor ESG-related expectations.
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