Influencer Campaign Executive

Vidacorp is seeking an Influencer Marketing Executive to join their growing team at MCoBeauty.

08th June, 2024

About DBG Health & VidaCorp:  


DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 800 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. DBG Health’s consumer division VidaCorp comprises a number of leading brands in cosmetics, skin care, multivitamins/ supplements, personal care and more. With over-the-counter market leaders including MCoBeauty, Natalis, Chemists’ Own, Nude by Nature and Apohealth, VidaCorp continues to gain consumer preference by providing quality, affordable products on both the domestic and international stage. 


About the role:  
Vidacorp is seeking an Influencer Marketing Executive to join their growing team at MCoBeauty. You'll work with a fun and dynamic team, building relationships with Australian and New Zealand beauty influencers. The ideal candidate will be a social media enthusiast with knowledge of beauty trends and influencers in the region. This role is perfect for someone with experience in influencer marketing within marketing, PR, or social media.




Role & Responsibilities:  

• Leading influencer seeding and creative mailer strategy to support new launches, paid campaigns and celeb/influencer collaboration executions
• Contributing to the development and execution of UGC strategies
• Supporting Campaign Managers with the creative execution of paid influencer marketing campaigns, including creating influencer briefs, managing talent engagement contracts and influencer vetting 
• Ownership of internal influencer marketing platform (GRIN) as well as internal influencer campaign and content calendars
• Assisting with paid campaign content approvals, insights and post-campaign reporting
• Coordinating with various internal teams to address influencer-led and content needs – including PR, Social and Retail
• Be at the forefront of social and beauty industry trends, seeking out new and innovative ways to work with established influencers as well as those that are new and up-and-coming

08th June, 2024

About DBG Health & VidaCorp:  


DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 800 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. DBG Health’s consumer division VidaCorp comprises a number of leading brands in cosmetics, skin care, multivitamins/ supplements, personal care and more. With over-the-counter market leaders including MCoBeauty, Natalis, Chemists’ Own, Nude by Nature and Apohealth, VidaCorp continues to gain consumer preference by providing quality, affordable products on both the domestic and international stage. 


About the role:  
Vidacorp is seeking an Influencer Marketing Executive to join their growing team at MCoBeauty. You'll work with a fun and dynamic team, building relationships with Australian and New Zealand beauty influencers. The ideal candidate will be a social media enthusiast with knowledge of beauty trends and influencers in the region. This role is perfect for someone with experience in influencer marketing within marketing, PR, or social media.




Role & Responsibilities:  

• Leading influencer seeding and creative mailer strategy to support new launches, paid campaigns and celeb/influencer collaboration executions
• Contributing to the development and execution of UGC strategies
• Supporting Campaign Managers with the creative execution of paid influencer marketing campaigns, including creating influencer briefs, managing talent engagement contracts and influencer vetting 
• Ownership of internal influencer marketing platform (GRIN) as well as internal influencer campaign and content calendars
• Assisting with paid campaign content approvals, insights and post-campaign reporting
• Coordinating with various internal teams to address influencer-led and content needs – including PR, Social and Retail
• Be at the forefront of social and beauty industry trends, seeking out new and innovative ways to work with established influencers as well as those that are new and up-and-coming

Skills & Experience:  

• 2-3 years of experience in a relevant marketing, PR, or social media role, preferably with experience in influencer marketing
• Have existing relationships and/or knowledge of key Australian Influencers already – which can be further developed in this role
• Experience with GRIN or other similar influencer marketing platforms preferred
• Proficient knowledge of Canva, Google Docs, Microsoft Suite and Shopify
• Strong copywriting skills with a flair for writing creative briefs
• Team player – able to collaborate across internal channel departments
• Organised with excellent time management skills
• Perform well under pressure and can deliver results in fast paced environment
• Highly confident in presenting to and working with senior team members
• Excellent communication skills with an ability to build strong cross departmental relationships

Benefits & perks:  


At DBG Health, we offer more than just a job – we offer a dynamic and supportive work environment where you can make a real impact. As part of our team, you'll have the opportunity to work alongside industry leaders, drive meaningful change, and grow both personally and professionally. 

• Competitive salary package and STIP program
• Exclusive discounts on our consumer health, wellness and beauty products - including MCo Beauty, E.L.F Cosmetics, Nude by Nature. Chemists Own and many more 
• Free membership to 28 by Sam Wood - 28 by Sam Wood is an online program designed to help Aussies get fit at home and live happier, healthier lives. From guided workouts and expert-created meal plans to motivational resources, it’s designed for people of all fitness levels.
• 12 weeks paid parental leave
• We are a values-driven business fostering a supportive and friendly team culture
• Enjoy the ability to work autonomously, empowering you to drive your own success.
• Convenient head office location close to public transport, cafes and restaurants
• Opportunity to grow your career across all divisions within DBG Health - Arrotex Pharmaceuticals, VidaCorp Consumer Goods, Independent Pharmacies of Australia Group and Axe Health Services.

DBG Health is committed to fostering a workplace culture that is safe and accessible for all. We are an equal- opportunity employer and encourage applications regardless of cultural background, gender identity, sexual orientation, disability or neurodiversity. We strive to build a collaborative, inclusive workplace that is representative of the communities we work and live in. Apply For Job
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