Marketing Insight Analyst

Job Description

We are currently looking for a passionate and highly skilled Marketing Insights Data Analyst for a short-term contract in Parramatta. This is a 3-month contract but, due to the nature of the analysis required, there will be potential to move into a longer-term or permanent role after the initial project.

OVERVIEW
Working with a variety of teams across different verticals of the business, the focus of this role is to draw insights from both internal and external data and present back the findings which will allow the business to develop actionable insights afterwards.

The role will be to collate and process marketing data to better understand the trajectory and opportunities for future growth. The role will suit a Data Insight Analyst with experience in telling a story through data to help inform better decision making.

THE ROLE
•To use specific data points and identify key decision-maker journeys including key touchpoints and factors.
•Use data mining to discover patterns, correlations, and anomalies within large datasets.
•Identify areas for further insights research or analysis to develop and enhance understanding.
•Create narratives around data insights
•Communicate your findings with in an interesting, compelling, and understandable way
•Ongoing collaboration with the project team and key stakeholders

THE PERSON
•Demonstrable experience in data analysis and data insight
•Previous experience in the educational sector is very advantageous
•Ability to interpret data to drive decision making.
•Expertise in Excel
•Strong communication and presentation skills
•Attention to detail and accuracy in data analysis

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