Marketing Manager - BIG W | Customer Experience

Marketing Manager - BIG W | Customer Experience

• Lead the creation & delivery of engaging BIG W customer experiences digitally and in-stores

• Coach and mentor a small team to deliver strong brand experiences to our customers 

• Surry Hills Location with hybrid working arrangements 

 
Welcome to the BIG W Team
 
It’s the start of something bigger. There are over 15,000 of us, in the biggest cities and the tiniest towns and for over 50 years BIG W has been the trusted backstop of Australian households, clothing families, furnishing homes, filling toy boxes and providing everyday essentials. 
 
What you’ll do

• Deliver a consistent, differentiated and relevant customer and brand experience across all touchpoints to grow key brand metrics in balance with business outcomes

• Partner with Senior Marketing Manager to deliver an engaging omnichannel customer experience that seamlessly integrates across our store and digital channels  including renewal canvas

• Partner with Senior Marketing Manager to deliver customer journey maps, partnering with business and agency specialists to create deep understanding of customer led friction points in order to deliver core and distinctive omnichannel customer experiences

• Partner & collaborate with cross-functional teams (including Commercial, Store Format, Group Next Gen team, Digital, Retail ops, Communications, Cartology) to ensure a unified approach to in-store and digital experiences that captivate customers and differentiate our brand.

• Make informed decisions based on customer insights, data led market trends, and key performance indicators to continually refine and improve the customer experience; and stay abreast of industry trends, emerging technologies, and competitive landscape to identify new opportunities and stay ahead of the curve.

What you’ll bring

• Previous experience as a Marketing Manager for a successful customer-centric brand 

• Strong omnichannel customer experience, and the ability to apply this to be the marketing strategic lead for our store program and digital roadmap

• Previous experience as a known and trusted business partner in a fast-paced environment

• Bravery to try new things, thinking outside the box to deliver brand centric customer experiences 

• Analytical insight; measurement and impact of data to show the business results of strategic marketing efforts

• We value flexibility and will consider part time, job share or other flexible options to enable these roles to meet your work/life commitments.

 
What you’ll experience    
 

• Our Team Members are at the heart of everything we do and we’re always looking for ways to support your career journey and reward great work:

• A progressive and flexible ‘work from anywhere’ policy that gives you more control over your work, life and wellbeing 

• Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work

• A range of programs to help you prioritise and manage your well-being, including 24/7 access to the Sonder app.

• A progressive and competitive leave policy that gives you more space for what matters to you

Endless possibilities with Woolworths Group

We’re a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ 

Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

Platinum Tier Employer - Australian Workplace Equality Index for LGBTQ+ inclusion
Employer of Choice for Gender Equality - Workplace Gender Equality Agency.

Our Talent Acquisition Team and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Agencies. Woolworths Group is not responsible for any fees related to unsolicited resumes #work180 #LI