Marketing Manager, Catalogue

The Marketing Manager, Catalogue is responsible for developing and executing impactful marketing campaigns that maximise the visibility, cultural relevance, and commercial performance of Sony Music’s catalogue repertoire. Working across local and international priorities, the role partners closely with artists, management, international teams and internal departments to drive audience engagement, streaming growth and long-term catalogue value across digital, physical and emerging platforms.

Reporting to the Director, Catalogue, this role plays a key part in bringing catalogue campaigns to life - balancing creative storytelling, audience development, digital innovation and commercial thinking to ensure Sony Music’s catalogue continues to connect with both existing and new generations of fans.

What you'll do:

Who you are:

• 4+ years’ experience in music, entertainment, media or a related marketing environment.


• Passionate about music, culture, audience behaviour and digital marketing.


• Strong understanding of how fans engage with artists, songs, albums, playlists and content across platforms.


• Organised and detail-oriented, with the ability to manage multiple projects and priorities simultaneously.


• Strong communication and relationship-building skills across artists, management and internal stakeholders, locally or internationally.


• Creative thinker with an instinct for storytelling, audience engagement and culturally relevant marketing.


• Comfortable working collaboratively across departments and contributing to a team-first environment.


• Curious, proactive and eager to learn, with a genuine enthusiasm for catalogue repertoire and artist development.


• Strong understanding of digital and social platforms, audience growth and modern music marketing ecosystems.

What we give you:

• You join a global community with the opportunity to channel your passion every day.


• Investment in your professional growth and development enabling you to thrive in our vibrant community


• The space to accelerate progress, positively disrupt and create what happens next. We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives.


• We provide an excellent range of benefits like private health benefits, life insurances, inclusive paid parental leave, emergency back-up childcare, LinkedIn Learning, Novated car leasing options plus loads of industry discounts & perks!