Marketing Manager - E-commerce / Retail

About Our Client

• We are partnering with our client, a leading premium flash sales business operating across Asia, the Middle East, and Australia. The business works directly with luxury brands and official distributors to transform past-season inventory into high-performing, sustainable online sales experiences.
• Sustainability is core to the business, with millions of items redirected from landfill through a circular retail model and ongoing CSR initiatives.

About the Role

• As the Marketing Manager, you will be responsible for shaping and executing the marketing strategy for the Australian market. This is a hands-on, 360-degree role covering brand, CRM, digital channels, partnerships, PR, and performance analysis.
• You will work closely with local and regional teams to deliver impactful campaigns, drive member growth, and strengthen brand awareness. The role suits someone who enjoys autonomy, execution, and turning ideas into measurable outcomes. You will also manage and mentor one junior marketing team member.

Key Responsibilities

Marketing operations and CRM

• EDM management: Own and execute email marketing campaigns for private and public sales, managing the full lifecycle from invitee segmentation through to in-event communications and post-event follow-up
• CRM and insights: Analyse CRM and campaign data to improve segmentation, engagement, and conversion, and support the premium membership program
  Marketing tools and systems: Act as the local expert on marketing platforms, identifying opportunities to improve efficiency, accuracy, and performance

Brand development and growth

• Brand awareness and acquisition: Own brand awareness and member acquisition strategy for Australia, with a strong focus on database growth and engagement
• Campaign development: Propose and execute marketing initiatives from concept through to delivery
• PR and media relations: Develop and manage PR initiatives, including relationships with PR agencies, journalists, and media partners
• Partnerships: Identify, develop, and manage strategic partnerships with corporates, chambers, clubs, schools, and other relevant organisations

Team leadership and collaboration

• Team management: Manage and develop one junior marketing team member through clear guidance and mentorship
• Cross-functional collaboration: Work closely with IT, Customer Service, and E-commerce teams, and build strong relationships with regional marketing and CRM stakeholders

Job Details

• Location: Sydney CBD
• Employment type: Permanent, full-time
• Working arrangement: Hybrid of 4 office days per week
• Start date: ASAP

Requirements

• Around 5 years of marketing experience, ideally within retail or e-commerce
• Hands-on experience across email marketing platforms and CRM systems. Experience with Insider is a strong advantage
• Strong project management skills with the ability to manage multiple priorities simultaneously
• Data-driven mindset with the ability to analyse campaign performance and extract actionable insights
• PR experience or established relationships with PR agencies is recommended
• Experience in luxury retail is a plus
• Experience managing or mentoring team members is a plus

Who You Are

• Curious and proactive, always looking for opportunities to improve and innovate
• Execution-focused, with the ability to turn ideas into action
• Autonomous and confident making decisions independently
• Detail-oriented, with high standards for quality and consistency
• Collaborative, with the ability to build strong internal and external relationships

What’s On Offer

• Exposure to an international e-commerce business and luxury brand portfolio
• The opportunity to shape and own marketing strategy for a growing market
• A high-impact role during a key growth phase
• Mentorship and development within a global marketing environment
• Collaboration with regional and international teams