New Business & Marketing Manager

icon building Company : Zenith
icon briefcase Job Type : Full Time

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Job Description - New Business & Marketing Manager

AtZenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build, grow brands, and increase business profitability. So, we unlock opportunities for growth by placing consumer behaviour, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.

Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one, but the sum of all of us that make us great. Our behaviours are:Be Bold, Be Kind, Be Better Together.

Off the back of continued business growth, we are currently on the lookout for aNew Business & Marketing Managerto join us. You will represent Zenith within the Publicis New Business team, and work directly with Zenith’s leadership team for broader marketing responsibilities. The role has a dual reporting line in accordance with responsibilities – to the Publicis Head of New Business and Zenith’s Chief Strategy & Product Officer.

This is an incredible opportunity for a driven individual to spearhead the efforts around ensuring Zenith’s profile is distinct in industry positioning and representation. Whether you’re someone with experience in new business, marketing, operations, awards, and/or project management; or, an agency Account / Client Director looking to make the pivot away from day-to-day account management and client servicing – we’d love to hear from you!

The role

As part of the New Business team, you will support the operations and production of Zenith’s most strategically important new business pitches, ensuring the agency’s unique selling proposition is brilliantly articulated through written documentation, presentations, videos, and marketing collateral.

In instances where Zenith is the lead Groupe media agency in a “Power of One” solution for a client, your responsibilities will include liaising with creative, PR, data and technology, and others to ensure a holistic new business solution across Publicis Groupe.

You will be central to managing Zenith’s contribution within Publicis Groupe’s internal and external data reporting, tracking new business activity via the Salesforce platform and reporting wins, losses, and other key business data to external companies such as RECMA, COMvergence and R3.

To breakdown your key responsibilities across new business activity:

Supporting new business pitches

  • Gather Request for Information (RFI) and Request for Proposal (RFP) content, complete Excel templates and construct written documents
  • Work with the Design team to ensure all documents are of highest visual quality and pitch teams have engaging marketing materials to help them standout versus competition
  • Collaborate with New Business colleagues in other countries by providing inputs for global/regional pitches
  • Gather feedback and compile learning from all pitches, won or lost

Carrying out data analysis and support pipeline reporting

  • Champion the Salesforce platform – support agencies as required, monitor new opportunities, and ensure client rosters are accurate
  • Carry out competitor and industry data analysis to assist in building new business pipeline strategy, and compile regular reports for Groupe
  • Supply accurate market data for Publicis Groupe Australia as and when required for internal or external purpose
  • Ensure data is always up to date and at fingertips so we can deliver at pace

Championing knowledge sharing

  • Build and maintain online libraries of best practice RFP answers, presentations, and collateral – help teams to help themselves
  • Participate in the global business development community, listening to monthly global call recordings (owing to time zone challenges) and participating in fortnightly Asia Pacific community calls – share relevant information with Australian stakeholders as appropriate
  • Digest and share all latest global best practice pitch documents and product overviews with local teams

In tandem, as part of the Product and Marketing team, you will ensure a distinct Zenith ‘voice’ in market, elevating the profile and positioning of our internal and external events, communications, and representation. The focus will be supporting Zenith in raising the profile of our industry benefits and POV. This will include capturing and representing events, perspectives, talent and news across social media and marquee industry awards.

To breakdown your key responsibilities across marketing activity:

Awards

  • Development of an annual Industry Awards calendar including deadlines and categories
  • Liaise with Strategy and Office leads to nominate best work from across Zenith
  • Facilitate quality control for final submissions including approval from Executive Team Leads
  • Upload and manage all Award portals

Events

  • Manage and arrange our client CMO dinner events and additional client thought leadership events: Invites, RSVPs, any content, and distribution / collation of follow up thought leadership written content
  • Creation of industry events calendar and liaison with Strategy & Executive team members on potential representation and content

Content

  • Manage social media content (focus on LinkedIn, and re-engage / establish presence on Instagram and Facebook) including capturing and reporting of Zenith’s presence or representation at events and news / updates
  • Liaise with Publicis Comms Team for PR: written perspectives, talent updates, new business success, etc.
  • Develop PR content calendar nationally for teams to be in market with Zenith perspectives and thought leadership
  • Create central library for global and locally developed assets and perspectives to enable connectivity and application to elevate client and industry work

As the New Business & Marketing Manager, you must be a calm collaborator with a natural aptitude for multi-tasking and project management at pace; and be able to demonstrate success working with stakeholders at all levels within a business. You will be a savvy content creator for social media, with the ability to create compelling content in a distinctly Zenith tone of voice. Understanding and application of brand guidelines and points of difference will be central to appropriate brand representation for Zenith.


What type of person will be successful in this role

  • Ideally 5years’ experience in a similar, fast paced business environment; with the ability to be flexible, roll up your sleeves, problem solve, and bring calm
  • Organised and detailed with exceptional time management
  • Excellent written/grammatical skills and able to draft pitch-ready content
  • Experience in implementing effective processes and systems
  • Confidence dealing with a wide range of stakeholders
  • Advanced PPT, Word and intermediate Excel skills areessential– Salesforce a bonus

Publicis Groupe benefits

Be a part of the Publicis Groupe family, one of the world’s most progressive and dynamic modern communications businesses, enjoying all the perks that come with our network offering:

  • A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing
  • A rewarding office environment backed up by ourPublicis Libertéflexibility approach “working your way, with us!”
  • Access to our Global AI Platform,Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network
  • Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
  • A culture of open feedback and support to achieve your goals through our Career Conversations program
  • A committed Diversity, Equality and Inclusion strategy driven through ourViva! Women,Égalité, enABLEandEmbrace(reconciliation action plan) programs
  • Work Your Worldprogram enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
  • Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
  • Access to counsellors, psychologists, and professionals throughSonder- an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs

If you don’t tick every box in this ad, please don’t rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity, rather than ticking boxes – so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words, these are part of our DNA. At Publicis Groupe we are committed to the inclusion and recognition of all people; regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate in. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it we wouldn’t be where we are today. So be you – we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us your personal information will be kept confidential

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