Brighter Futures Start Here

As Australia and New Zealand's biggest and most loved retailer, we’ve been brightening up everyday life for families for over 50 years. At our stores, distribution centres, and offices in Australia and New Zealand. All around the globe. Our diverse and inclusive 47,000 strong team come together for a common cause. Giving families easy access to our on-trend products and incredibly low prices – it’s the heart of everything we do.

As a leader in the retail market, we’re optimistic about our future and yours. We’re relentless in our pursuit for results, but changing at a rapid rate, giving you challenging work that you’ll be proud of. We celebrate your uniqueness and individuality. Because at Kmart it’s not just what you do, it’s who you are that makes every day living brighter.

Joint the team

Reporting to the Performance Marketing Manager, the Performance Marketing Specialist will play a key role in developing, implementing, and managing our Performance Marketing strategies to maximise paid channel's performance and ROI through data-driven strategies and optimisations.

What you’ll be doing

• Oversee the day-to-day performance management, collaborating with media agencies and internal stakeholders.

• Develop and implement effective performance marketing strategies across various digital channels

• Analyse campaign data to measure performance, track KPIs and generate actionable insights, providing regular reports to stakeholders

• Manage and allocate budgets efficiently to maximise ROI while ensuring cost effectiveness across all campaigns

• Work with cross functional teams and agencies to ensure cohesive and integrated marketing efforts

To be successful in this role:

We're looking for an analytical and driven individual who will bring their wealth of experience in the Performance Marketing space. You will have a passion for and proven experience in transforming and creating best-in-class experiences within a digital and customer-oriented business.

You’ll be someone who is continuously looking at how we can improve further! Bring your ideas and be supported to succeed.

We'd also love you to have:

• Proven track record of successfully managing performance marketing campaigns across multiple channels, including (but not limited to) SEM and paid social

• Demonstrated experience in a performance marketing role, preferably within a digital marketing agency, retail company or similar environment

• This role requires a strategic thinker with a strong analytical mindset, proficiency in performance marketing and a passion for staying ahead of industry trends.  

• This highly collaboratively role will require exceptional stakeholder management across cross functional teams within the business.

• Experience in managing multiple projects simultaneously in a fast-paced environment

Benefits we’ll offer you:

• Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.

• A team member discount card that gives you a discount at Kmart, Target, Bunnings, and Officeworks.

• A free OnePass membership offering free delivery across Kmart, Target & Catch on eligible products.

• Access to the Kmart for You benefits program which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health - with over 60 suppliers!

• We want you to feel rewarded for your commitment and hard work that's why everyone gets the opportunity to participate in a bonus program.

• Free onsite parking when you're required to come into the office.

• We offer inclusive parental leave and ongoing support offered though our partnership with Circle In for team members of all backgrounds and family circumstances.

• A dynamic learning and support program.

• Opportunity to fast track your career through our Mentor Program as a Mentee or Mentor.

• In-house café that serves breakfast, lunch and includes a collaborative space to work in.

• Reflection room, space for prayer, meditation, or time for yourself.

• Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizes.

• Regular product sample sales with tonnes of discounted items to purchase.

• Wesfarmers is Kmart's parent company and each year eligible employees can elect to purchase shares through a salary sacrifice arrangement.

• Great career opportunities across the broader Wesfarmers Group.

We’re here to make everyday living brighter

From humble beginnings in Burwood East, Victoria, in 1969, we’re now an essential part of 300 communities, and proud of it! From bedding to apparel to kitchenware and beyond. We’re designing and creating the products people reach for every day. 

In-store, online, or Click & Collect – getting the products we love into the hands of happy customers is what we aim to do best. From the remote outback to coastal towns and big cities, and everywhere in-between. We’re progressive in our pursuit to create seamless customer journeys for satisfied shoppers.