Regional Marketing Manager

Join Sustainable Salons & make an impact!

Sustainable Salons are on a mission to make sustainability reality. Their goal is to inspire hair and beauty salons to not only thrive in their businesses but also reduce their environmental impact. 

Their innovative and tech-enabled resource recovery solutions rescue up to 95% of salon resources from being wasted in landfill, redirecting them to local communities and charities through 100% donation from their sale. 

The opportunity

Rare opportunity for a passionate Regional Marketing leader raring to make their mark in a company that aligns with their sustainability values.

The ideal candidate will bring an inspiring balance of left and right brain smarts: creative, passionate, full of ideas yet astute and commercially-minded, with a bias for action. 

The successful candidate will be adept at driving brand strategy as well as diving into data and business commercials and will lead a small but highly skilled team of marketing specialists working across customer acquisition, growth, engagement and content. 

This role will be based in Sydney (working predominantly from home with a requirement to spend occasional time in the CBD office to connect with the marketing and broader GTM and leadership teams).

Key areas of responsibility:

• Team leadership & GTM leadership:: Develop and lead a highly skilled marketing team; play a key role within and across the Go-To-Market and leadership teams.
• Brand building: Lead the strategic charge in building the Sustainable Salons brand.
• Growth strategy: Develop and lead the marketing strategy to grow quantity and quality of sales opportunities and marketing influenced revenue across digital channels, partnerships, ABM, customer referrals.
• Commercial management: Direct responsibility for marketing budget management, performance forecasting and capacity planning.
• Reporting: Define, analyse and report on key marketing performance indicators as related to awareness, engagement, conversion and other business growth metrics.
• Customer engagement: Ensure a close engagement with and understanding of the member base through customer visits, events and feedback from field and GTM teams.
• Initiative: Stay current with marketing industry trends and tools, competitive activity, global innovations to contribute insights and ideas to the go-to-market team.

The Ideal candidate

• Extensive experience (ideally 8+ years) in a similar role
• Expertise in B2B marketing: a track record of leading successful teams as well as driving and achieving marketing-influenced revenue targets.
• Excellent communication and interpersonal skills: able to collaborate effectively with cross-functional teams, founders, leaders, partners and external agencies. 
• Creative writing: a skilled writer and editor, able to refine strategic messaging for impact.
• Demonstrated ability to analyse data, interpret metrics, and make data-driven decisions to improve marketing performance.
• Experience with Salesforce CRM + Marketing Cloud - or similar automation and analytics platform.
• A passion for sustainability
• To be eligible to apply, you must have Australian or New Zealand citizenship or permanent residency, or unrestricted work rights. 

Interested in applying?

If you’re ready to make your mark in a profit for purpose organisation and have the experience to succeed within this role, please apply!

Please include a creative cover letter introducing yourself and explaining your interest in this role and sustainability more broadly.

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