Trade Marketing Specialist

• Work with an established global brand in the world of imaging


• Experience accelerated learning in the Category & Trade Marketing portfolio


• Flexible working options available – 2 days work from home

About Us

Canon is a global leader in imaging solutions, trusted by millions for innovation and quality. In Australia and New Zealand, we’re proud to deliver products and services that help people connect, communicate, and achieve more every day. When you join Canon Australia, you’ll experience a supportive culture that values your contribution and empowers you to grow. We’re committed to helping you develop your career and turn your goals into reality, while playing an integral role in our success across the region.

About the Role 

The role sits within the Category Marketing division which drives growth, positioning and profitability of Canon’s consumer product categories. The team develops marketing and sales strategies grounded in consumer insights, market trends and competitive analysis to create demand, strengthen category leadership and deliver measurable business impact.

This position plays a key part in Canon’s success by leading the development and execution of our integrated retail, customer and trade marketing program. You will champion innovation, elevate the retail experience, drive product sell‑in and activate brand initiatives across our retail network. It is a hybrid role, based in Macquarie Park and reports to the Senior Manager – Category Marketing.

Scope of the Role 

• Lead the development and execution of an integrated trade marketing program and campaigns that maximise category performance and deliver on objectives across Canon Oceania.


• Build awareness and preference for Canon campaigns, products and promotions among retailers (head office, store owners) and retail staff.


• Increase visibility, elevate the retail experience and drive conversion of Canon products and promotions across all retail touchpoints, including in‑store, online and retailer advertising.


• Oversee Canon’s brand and product representation in store, including displays, segmentation and point‑of‑sale materials.


• Manage point‑of‑sale and digital campaign assets from creative development and production through to merchandising execution.


• Act as the subject matter expert on in‑store conversion and retail experience.


• Champion alignment between Sales and Marketing to ensure both functions operate as a cohesive unit, leveraging all 4Ps and communication levers to drive conversion and margin.

About you 

The ideal candidate will be a highly organised, creative and enthusiastic marketer who thrives in fast‑paced environments and can confidently influence a wide range of stakeholders. They may come from an agency background and seeking the opportunity to move into an in‑house role where they can take greater ownership, influence outcomes more directly and work closer to the business. Key skills and experience include:

• 2+ years’ marketing experience, ideally including trade marketing or agency exposure


• Proven ability to manage large‑scale projects and meet stakeholder expectations


• Hands‑on experience designing and delivering customer‑centric marketing and trade programs


• Self‑starter who thrives in environments with ambiguity


• Experience working within retail or FMCG businesses and collaborating across multiple teams

What is in it for you

In return we offer you the opportunity to work for a multinational company, with a real opportunity to take your skills to the next level. We look after you with training and development, progression and promotion, recognition and rewards, and you will have all the tools and support you need to grow, to bring your ideas to life and achieve success with us. Benefits include but not limited to: 

• Free parking at Canon’s Macquarie Park location


• Bonus Leave including Birthday leave, Canon Day leave, Kyosei Day


• Training and development opportunities to help you bring your goals to life


• Wellbeing benefits, including everything from discounted health insurance to flu vaccines to confidential counselling


• Canon products offered at discounted rates


• Education assistance to support the cost of any external training that gives you new skills for your job

We believe in the power of an inclusive and diverse workforce. We trust you will bring your authentic self to work and we will focus on making sure that together, we make a strong contribution to the broader community in which we operate. Where possible, flexible working arrangements are the norm, as we know a better work-life balance can improve your motivation, performance, and productivity.

As an equal opportunity employer focused on strengthening our inclusive culture, all applicants will be considered and we welcome applications from people of all ages, cultures including Aboriginal and Torres Strait Islander peoples, abilities, religious beliefs, national origin, sexual orientation and gender identities. Benefits/perks may vary depending on the nature of your employment with Canon Group and the country where you work. All applicants must be eligible to work in the country they are applying to at the time of application.

Looking to join this diverse team? Apply online now.

Successful applicants will be notified of next steps.