Digital Paid Ad Specialist - Part-Time

The Septennial Group is diversified group of companies across multiple disciplines including Financial Planning, Lending, Accounting, Business Advisory, Property and Law.

We are dedicated to collaboratively harnessing our expertise and advancing toward further success. Living and operating by a group of seven core values, Septennial fosters customer-centric, purpose-driven enterprises that have a meaningful impact on the lives of both clients and customers.

Due to our continued expansion, we are looking for an outgoing and creative individual to join our Head Office team in Surfers Paradise as our Digital Paid Ad Specialist.

The role

This part time role will be critical to the growth we have planned. Working in office 2-3 days per week alongside our Marketing Manager, you will create, manage and optimise digital paid ads (Google Ads, Facebook/Instagram (META) Ads, LinkedIn Ads) to increase leads and awareness across 5-6 of our major brands.

Day to day responsibilities -

• Create compelling, engaging, optimised ad copy that meets ad platform guidelines.
• Monitor and analyse campaign performance data to identify trends and insights.
• Optimise campaigns to maximise ROI, including bid management, ad copy testing, and landing page optimisation.
• Conduct keyword / negative keyword research and selection for PPC campaigns.
• Provide regular reports and feedback on campaign performance and suggest improvements.
• Help update target audience personas / ideal client profiles across all brands so we deliver appealing, relevant content
• Collaborate with the marketing team to ensure digital ad strategies continually align with overall marketing goals.
• Manage budgets, bids and ROI across multiple platforms to ensure efficient use of advertising spend.
• Stay up-to-date with the latest industry trends and best practices in digital advertising, and make recommendations as to how we continuously innovate in this area.

About you

We are looking for an experienced Marketing Professional who is driven, focused, and an excellent communicator. To be successful in this role you will need the following

• Proven experience in managing Google Ads, Facebook/Instagram Ads, LinkedIn Ads
• Proficiency in Google Analytics, Google Tag Manager and WordPress website analytics / tracking.
• Solid understanding of digital ad campaign workings such as retargeting, negative keyword research etc.
• Experience in SEO optimisation for Wordpress
• Excellent written and verbal communication skills.
• Analytical skills with the ability to interpret data and make data-driven decisions.

Bonus skills / experience that would be advantageous :

• Organic social media management / content creation
• WordPress CMS
• Copywriting
• HotJar

This is a genuine part time role working in our stunning Surfers Paradise office 2-3 days per week.

At The Septennial Group we pride ourselves on having a fun and rewarding team culture where personal development and career growth are critical. We strive to uphold our core values in all that we do; Competence, Accountability, Client-Focused, Passion, Innovation, Collaboration & Integrity.

Please help us understand why you are the ideal addition to our team in this role by applying with your cover letter and CV. For further information please do not hesitate to contact Megan Selbie at