⢠Build, edit, and maintain websites across WordPress, Webflow, and Shopify (plus other platforms when required).
⢠Translate Figma designs into pixel\-accurate, responsive CMS builds while maintaining performance and usability.
⢠Execute ongoing website updates including content changes, layout adjustments, and device responsiveness improvements.
⢠Manage hosting environments including cPanel, DNS, server configuration, and performance tuning.
⢠Handle website migrations, domain connections, and platform transitions with minimal risk and downtime.
⢠Set up and manage staging and production environments.
⢠Oversee website security, updates, backups, and plugin/app management.
⢠Diagnose and resolve website conflicts, bugs, and performance issues.
⢠Implement website speed optimisation best practices including Core Web Vitals, asset optimisation, caching, and performance monitoring.
⢠Apply custom code where required (HTML, CSS, JavaScript, PHP, Liquid).
⢠Implement and manage schema markup and structured data to support SEO, rich results, and AI visibility.
⢠Configure structured content, metadata, and semantic HTML to support AI search and discovery (desirable but not essential).
⢠Set up, manage, and validate analytics and tracking (primarily GA4, tag management, and tracking pixels).
⢠Validate tracking accuracy across key site events and conversions.