Brand and Customer Manager Oncology, Lung Franchise

icon building Company : Msd Belgium
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Job Description - Brand and Customer Manager Oncology, Lung Franchise

Job Description We have an exciting new job opportunity at our location in Brussels and are looking to hire a Brand & Customer Manager (BCM) Oncology. Welcome in our team Our company’s Oncology division is dedicated to deliver breakthrough innovations that extend and improve the lives of cancer patients worldwide. Our team achieves this through an unwavering commitment to support accessibility to medicine, providing new therapeutic solutions, and collaborating with governments and payers to ensure that people who need medicines have access to them. Our focus is on innovation and launch execution excellence; we translate breakthrough science into innovative medicines that help people with cancer across the globe. Purpose of the role To support the growth of our Oncology Portfolio, we are looking for an Oncology BCM for our Lung franchise. The BCM will report to the Franchise Lead Lung and is responsible for contributing to marketing strategy development, implementing promotional strategies, leading omnichannel campaigns, and identifying innovative approaches to help drive commercial success of current indications and upcoming launches. To be successful in role, the BCM will work cross-functionally together with the Medical Affairs department, the sales team, the Commercial Operations and the digital & data analytics team. Responsibilities include but will not be limited to the following key activities

  • Collaborate & contribute to articulating local market & customer insights into an integrated brand plan, consistent with global/regional strategic brand plans and overall product strategy – in close alignment with Oncology marketing & sales team ;
  • Pro-actively adapt the brand plan (including digital omni-channel strategies) in function of the continuously changing environment, customer insights, market research reports and promotional analysis to maximize brand potential ;
  • Build close relationships and collaborate extensively with the cross functional team (BCMs, Account Managers, Medical Advisors, External Affairs, digital/data team) to receive market and customer insights, align on the brand strategy and messaging, and translate the customer needs into the promotional materials and campaigns ;
  • Manage digital marketing campaigns across various channels, monitor and analyze campaign performance, making data-driven decisions to optimize campaign effectiveness ;
  • Be accountable for the delivery of marketing initiatives and materials, both digital and print ;
  • Share and implement best practices across the oncology business unit and the regional teams.
Your profile You are passionate about marketing, including digital marketing, science and people!
  • University degree required (bachelor a minimum) in Life Sciences or another relevant discipline with healthcare curriculum ;
  • Relevant experience in the healthcare industry ;
  • Previous oncology experience and/or scientific knowledge in oncology is a plus ;
  • Passion for marketing, including digital marketing, or project management ;
  • Digital savvy and creative mindset to find innovative solutions ;
  • Self-organized and structured, with the ability to define your own tasks ;
  • Ability to meet deadlines while managing multiple projects ;
  • Collaborator mindset ability to act as a team player within the team, across oncology franchises and cross-functional departments; ability to provide support in guiding the cross-functional brand team ;
  • Can-do attitude exhibit strong project management, problem solving, analytical and execution skills ;
  • Demonstrated ability to understand, learn science and translate it to the relevant communication for a broad audience ;
  • Strong power point and excel skills, other project management and digital effectiveness tools ;
  • Strong oral and written communication skills in English, Dutch and/or French are required.
Current Employees apply HERE Current Contingent Workers apply HERE Secondary Language(s) Job Description Search Firm Representatives Please Read Carefully Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. Employee Status Regular Relocation VISA Sponsorship Travel Requirements Flexible Work Arrangements Hybrid Shift Valid Driving License Hazardous Material(s) Job Posting End Date 06/22/2024
  • A job posting is effective until 11 59 59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Job Posting End Date 06/22/2024 A job posting is effective until 11 59 59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date. Requisition ID R295093
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