Head of Amazon Marketing

We are seeking a strategic and results-driven Head of Amazon Marketing to lead our PPC and growth initiatives across multiple high-volume Amazon accounts. This role is ideal for a marketer who thrives on data, strategy, and execution and who can balance daily campaign management with long-term brand growth.

As our Head of Marketing, youll manage PPC strategy, oversee new product launches, and collaborate with creative teams to deliver impactful ads. Youll also report directly to leadership with insights, forecasts, and actionable plans.

What Youll Do

• PPC Strategy & Management

  • Own day-to-day management of Amazon PPC campaigns.

  • Direct a team of VAs to implement campaign changes.

  • Develop and execute advanced PPC strategies that go beyond ACOS reduction, with a focus on organic ranking growth.

  • Utilize Flat Files for bulk changes and advanced campaign adjustments.

  • Leverage PPC automation tools (e.g., Helium 10) to enhance efficiency and performance.

• Product Launches

  • Research new markets and create launch strategies for tens of new products annually.

  • Drive marketing execution for new launches, providing deep, daily attention to ensure successful adoption and sales traction.

• Leadership Reporting

  • Develop reports for leadership outlining performance, forecasts, and future strategies.

  • Translate data into clear insights and actionable recommendations.

• Creative Ad Development

  • Research and benchmark top-performing SB Video and Image ads.

  • Create detailed creative briefs and collaborate with video editors and graphic designers to produce compelling ad creatives.

What Were Looking For

• Experience

  • 2+ years as an Amazon marketer or in a similar role.

  • Proven success managing at least one Amazon account generating $5M+/year in revenue.

• Skills

  • Mastery of PPC strategy with strong focus on ranking and growth.

  • Hands-on experience with Flat Files for bulk campaign optimization.

  • Familiarity with PPC automation tools (Helium 10, etc.) a strong plus.

• Mindset

  • Analytical and data-driven approach.

  • Highly proactive, with strong attention to detail.

  • Ability to manage multiple projects and balance daily operations with big-picture strategy.

Why Join Us

• Lead marketing strategy for high-growth Amazon brands.

• Drive tens of new product launches each year.

• Collaborate with a talented creative team to shape impactful advertising.

• Competitive compensation and clear growth opportunities.