Marketing Analyst

About us

Pacifica Continental is an international recruitment consultancy that provides different services focused on talents to impact companies’ business all over the world. We provide a young and dynamic environment and by being result-oriented our main goal it's to delivery outstanding solutions for all of our clients.

Our customized solutions and consultative approach ensure we select the best talent in the market and our operations have reached over 50 countries, including more than 250 cities around the world.

We pride ourselves on working with precision and expertise in a wide range of industries! At Pacifica, you will have plenty of opportunity to grow and assist in the development of others. We connect well-being and professional development.
 

Our DNA

• Ambition - We are guided by excellence, we push for progress and not perfection;
• Connection - We believe that people are the real drive of our company;
• Global Mindset - We value diversity and believe that we are enriched by it;
• Ownership - We take responsibility for our actions.

Position overview:

As a Marketing Analyst, you will play a pivotal role in driving marketing strategies and initiatives for the company. Your expertise in Account Based Marketing, Content Marketing and CRM will contribute to the success of our marketing campaigns worldwide.
 

Responsabilities:

• Develop and execute marketing strategies tailored to the company’s needs and objectives, utilizing techniques such as Key Account Management and Account Based Marketing (ABM);
• Create engaging and compelling content utilizing Photoshop skills for various channels, such as websites, blogs, social media, and email campaigns;
• Organize account engagement strategies and analyze campaign performance metrics, providing insights and recommendations for improvements;
• Utilize advanced analytics tools to track and measure the effectiveness of marketing efforts;
• Conduct in-depth market research and analysis to identify trends, opportunities, and target audiences;
• Stay updated on industry trends, best practices, and emerging technologies in marketing and advertising.

Qualifications:

• Bachelor's degree completed;
• Proven experience as a Marketing Analyst or similar role with a focus on with a focus on Key Account Management, Account Based Marketing, Content Marketing, CRM, Customer Segmentation and Account Engagement Strategies;
• Advanced proficiency in CRM. Preferably HubSpot;
• Advanced level of English is a must. Spanish is a plus;
• Solid knowledge of Google Ads, LinkedIn Ads and Meta Ads is a plus;
• Knowledge of SEO and experience with WordPress is a plus;
• Previous experience with Email Marketing is a plus;
• Strong understanding of content marketing principles and best practices;
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with clients and team members;
• Analytical mindset with the ability to interpret data and draw actionable insights.

What we offer:

• Competitive Salary;
• Performance bonus;
• Meal Voucher and Grocery voucher (VA and VR);
• Gympass;
• Health and Dental Insurance - SulAmérica Saúde;
• Life Insurance;
• Transportation Voucher;
• Notebook and mobile – other tools for home office may be provided on demand;
• Hybrid work model.

Apply now and join our team to become a key contributor to our global growth story!