Marketing Analyst

Your responsibilities

• To provide support on the regional marketing plan implementation
• To provide support on the implementation of the regional plan for events (conferences and trade shows), both digital and in-person
• To plan, develop and implement the items and tools for digital marketing campaigns
• To manage requests to the global marketing functions (branding, content studio)
• To plan, develop and implement webinars and targets
• To provide support on the planning of the regional media plan and its execution
• Marketing and communications: To follow-up and control the work done by the SAMER marketing area, both executed and ongoing (success cases, articles, brochures, coordination of interviews with agencies/sales to develop these types of material, infographics, videos, etc.)
• To review and promote the correct use of the corporate branding
• Contribute to training sales on new solutions and value propositions and are crisp and actionable and clearly articulate how offering differentiates from the next best alternatives
• Manage suppliers to develop creative strategies and media execution where required for SAMER

What you bring

• BA/BS
• 3+ or more years of experience from a similar marketing role, ideally within the mining industry or global B2B industry
• Solid expertise in aspects of product marketing, go to market planning and execution, media, promotional tactics and campaign execution in an international organization
• Working experience in multiple functional areas e.g. strategy, planning, content planning, production and digital marketing
• Comfortable and experienced in marketing and developing content for technical products and services, and communicating the benefits of engineering solutions and products
• Experience working with CRM systems and marketing tools
• Are commercially minded with the ability to develop marketing initiatives to drive business results
• Have a proven ability to work effectively with senior leadership, as well as teams in a cross-functional, multi-cultural environment, often with virtual teams
• Have experience in working on projects across multiple geographies
• Excellent command of English and Portuguese - must be fluent in writing as well as spoken.