Social Media & Community Manager - 48892476267

Job Title: Social Media & Community Manager
Job Type: Full-time / Remote
Work Hours: PST

Job Overview:
We’re helping our client, find a Social Media & Community Manager to lead the organic growth and engagement strategy for a lifestyle and boating brand built around community, content, and culture. This role combines creative storytelling, social engagement, and influencer collaboration to bring the brand to life across platforms.

Responsibilities:

Social Media Management

• Manage and grow the brand's presence across Instagram, TikTok, Facebook/Meta, and YouTube Shorts.
• Own the social content calendar — plan, schedule, and publish engaging content daily and weekly.
• Stay on top of trends and create platform-native content that drives conversation and reach.
• Track key metrics: follower growth, engagement rate, reach, UGC inflow, saves, and shares.

Community Management

• Engage with the community daily across comments, DMs, and stories.
• Manage and grow the brand's Facebook Group, WhatsApp chat, and ambassador program (using Social Snowball).
• Activate the community with polls, giveaways, live sessions, and content challenges.
• Collect and share feedback, insights, and user-generated content with the broader marketing team.

Influencer & Creator Partnerships

• Support the brand’s three-tier influencer program:
• Tier A: Build partnerships with top influencers
• Tier B: Manage mid-tier influencer collaborations and partnership ad cycles.
• Tier C: Work with creators and boat owners to produce authentic content.
• Lead influencer outreach and relationship management, ensuring a consistent and collaborative experience.
• Help streamline communications and explore automation tools to improve influencer engagement.
• Build and maintain an active network of advocates — an “army” of creators and fans who amplify the brand.

Must-Have:

• Exceptional English communication skills — both written and spoken.
• Strong social skills with a natural ability to connect, communicate, and build relationships online.
• Proven experience managing social media, communities, and influencer programs.
• Deep understanding of social platforms, trends, and engagement tactics.
• Creative mindset with strong attention to detail and brand tone.
• Experience in lifestyle, consumer, or community-driven brands is a plus.