This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Digital Marketing Manager / Senior Media Buyer based in Brazil.
This is a high-impact performance marketing role focused on scaling paid media acquisition across multiple global digital channels. You will operate in a fast-paced, data-driven environment where creativity meets rigorous analytics to drive measurable revenue growth. The role involves managing large-scale ad budgets across platforms such as YouTube, Meta, TikTok, and Google, with direct influence on client acquisition and business expansion. You will collaborate closely with cross-functional teams including creative strategists, copywriters, video producers, and data analysts. The environment is highly collaborative, execution-oriented, and built around continuous testing and optimization. Your decisions will directly impact campaign profitability, scaling strategies, and overall business performance.
Accountabilities:
- Lead and manage large-scale paid media campaigns across platforms such as YouTube, Meta, TikTok, Google Search, and Display, ensuring performance optimization and scalable growth.
- Develop forecasting models and scenario planning to achieve revenue, ROAS, and profit targets across multiple client accounts.
- Analyze campaign performance data to identify trends, optimization opportunities, and creative or funnel improvements.
- Own funnel strategy analysis, identifying conversion bottlenecks and opportunities to improve performance across landing pages and sales journeys.
- Drive creative strategy in collaboration with content teams, contributing insights for new ad angles, messaging, and campaign concepts.
- Conduct competitor and market research to inform strategic decisions and identify winning approaches within each niche.
- Manage client communication, reporting, and performance updates while ensuring alignment on KPIs and growth targets.
Requirements
- 3+ years of experience in digital marketing with strong focus on performance marketing and conversion-driven funnels.
- Proven experience managing media buying operations and leading or mentoring media buying teams.
- Hands-on expertise with paid traffic platforms such as YouTube Ads, Meta Ads, Google Ads, and TikTok Ads.
- Strong analytical mindset with the ability to interpret data, build insights, and drive decisions based on performance metrics.
- Experience working with funnel optimization, CRO principles, and scaling acquisition systems.
- Ability to manage multiple clients or projects simultaneously in a fast-paced, deadline-driven environment.
- Strong communication skills for client interaction, reporting, and cross-functional collaboration.
- Experience with webinar or coaching funnels is a strong plus.
- High intellectual curiosity and proactive problem-solving mindset.
Benefits
- Competitive compensation package
- Fully remote work flexibility
- Training programs, workshops, and continuous learning opportunities
- Career growth opportunities working alongside high-performance teams
- Exposure to large-scale advertising budgets and international clients
- Participation in leadership events and industry conferences.
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