Sr. Analyst, Marketing

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the bringing our characters to life, the bringing them to your living rooms and the creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your new role:

Reporting to the Marketing Manager, the Marketing Specialist is responsible for supporting and optimizing the development of integrated marketing plans across media, communications channels, PR, influencer marketing, CRM and partnerships primarily for the Company’s home entertainment business (VOD and EST), as well as supporting in all said functions the Company’s video gaming business in Brazil.

Your role accountabilities

Prepare briefs of New Release marketing plans, including objectives, strategy, audience definition and positioning, and oversee its implementation by rest of the marketing team.

Support Management on the digital media campaigns progress with:

Creation of briefs for the agency

Agency recommendation review and approval

Creation of purchase order

Coordinate execution with agency.

Results Analysis

Control and Adjust marketing budget (PAP) budget control, annual and by title, perform monthly.

Prepare/Recommend Digital Rolling Forecasts numbers (monthly) & Prepare/Recommend Budget estimated numbers (yearly)

Assist with Events as warranted.

Collaborate with all other functional areas in Brazil, as well as teams and functional areas elsewhere in Latin America and the U.S.,

Qualifications & Experience:

Experience making data-driven strategic marketing decisions using media funnel tracking, A/B testing and other analytical tools.

Experience working with Communication and Media campaigns

Other Nice to Have:

Ability to manage various simultaneous projects and meet deadlines.

Power Point and Excel advanced skills

Marketing experience

Previous experience within media, consumer goods, entertainment or digital distribution.

Proven experience in marketing, brand management or communication roles, that involves the creation of marketing go-to-market plans.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.