Sr. Customer Development Manager

Our core purpose is “We are curators of unique brands, bringing elevated food and beverage experiences to Canadians.”

For more information please visit our website at .

Tree of Life Canada ULC is an Employer who strives to provide an inclusive work environment that involves everyone and embraces the diverse talent of its people. We are committed to meeting the needs of persons with disabilities. If selected for an interview, we will be happy to work with you to ensure your interview is accessible and accommodation is provided. When your interview is being scheduled, please advise the Recruiter of how we might be able to support your participation.

** NOTE: Reference checks will be conducted for potential candidates and the information collected will be used in making the final hiring decision

The Senior Customer Development Manager is responsible for owning the profitable growth of the assigned portfolio of products within the Loblaws banners. The Senior CDM is directly responsible for delivering the annual sales plans for their assigned portfolio of products and developing new business opportunities. The Senior CDM works in partnership with the Loblaws Account Team, assisting in the development, implementation and execution of the sales strategy that fits within company objectives and delivers the annual operating plan. As with all positions at Tree of Life Canada, we expect that all actions will be consistent with Tree of Life Canada’s Mission, Vision and Values.

• Support and participate in food safety programs including SQF (Safe Quality Food).
• Direct ownership and accountability for assigned portfolio of products within Loblaws banners, implementing strategic sales plans to achieve growth rates and profitability. Execute with excellence against sales fundamentals (MAPPS).
• Strengthen existing relationships and develop new connections within Loblaws, focusing on buyer engagement, national procurement, category managers, and key decision-makers.
• Execute timely presentation of all existing opportunities and new products across banners.
• Ensure cross-functional coordination with logistics, supply chain, brand, demand planning and customer service teams to maintain high service levels and customer satisfaction.
• Prepare, report and monitor weekly/monthly/quarterly sales and profit results & forecasts to internal and external stakeholders.
• Profit optimization and cost management: Actively seek opportunities to optimize profit margins by negotiating fiercely and managing costs, pricing strategies, and trade spend activities.
• Perform monthly or quarterly reviews and track sales performance with a specific action plan to correct anomalies or boost sales.
• Quarterly Field work withs and store visits to review store conditions, monitor execution & competition, evaluate sales fundamentals, and communicate findings accordingly.
• Build effective internal and external relationships up, down and across the Company, Clients, Customers and Business partners.
• Assist and provide leadership with new business opportunities, including attending annual sales meetings, trade shows and other events as required.
• Must maintain good attendance, safe work practices and maintain safeguards of confidential company information

• Bachelor’s degree in Business, Sales and/or Marketing preferred.
• Minimum of 5 years of progressive account sales experience. Loblaw (CPG)/Distributor experience preferred.
• Proven track record of successfully managing and dealing with complex customer organizations preferred.
• Ability to thrive in a fast pace agile environment with limited direction and balance competing priorities
• Strategic thinker with exceptional analytical, problem solving, negotiation, trade spend management and relationship-building skills
• Strategic thinker with exceptional analytical, negotiation & relationship-building skills and strong working knowledge of category & trade spend management.
• Excellent communication and presentation skills with proven ability to speak effectively before groups of employees, clients, management and key trade accounts. Ability to adapt communication style based on the audience. Ability to communicate in a clear and professional way, both written and verbal
• Excellent interpersonal abilities, get along with diverse personalities and develop strong business relationships
• Excellent organizational, time management & analytical skills including forecasting experience
• Strong system skills including MS Office, SAP, Customer portals, BI
• Willingness to adapt and thrive in a blended work environment, seamlessly transitioning between remote work and in-office operations as required. The team is required onsite every Tuesday-Thursday