New and Used Sales Consultant

# SUMMARY

Sells new and used vehicles at dealership gross profit, volume, and customer satisfaction standards.

# ESSENTIAL DUTIES

_(Includes the following. Other duties may be assigned.)_

• Follows the brand sales DFC Auto Group, Inc. process.
• Utilizes dealership sales control and follow-up system.
• Exhibits high level of commitment to customer satisfaction.
• Knows and understands the laws (OMVIC) which govern retail auto sales.
• Establishes personal income goals that are consistent with dealership standards of productivity, and devises a strategy to meet those goals with the Sales Manager.
• Attends product and sales training courses as requested by sales manager.
• Keeps abreast of new products, features, accessories, etc., and their benefits to customers.
• Knows and understands equity and values, and is able to explain depreciation to the customer with regard to trade-ins and lease returns.
• Knows and understands all manufacturer incentive programs and explains all applicable programs to the customer.
• Keeps abreast of all current finance options and explains their benefits to the customers.
• Ensures that the sales manager has an opportunity to meet each customer.
• Inputs complete sales orders and processes paperwork in accordance with established dealership policies.
• Prepares sold vehicles for customer delivery prior to customer arrival.
• Delivers vehicles to customers, ensuring that the customer understands the vehicle’s operating features, warranty, and paperwork.
• Introduces customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership’s service department.
• Schedules first service appointment.
• Maintains an owner follow-up system that encourages repeat and referral business and contributes to customer satisfaction of the dealership.
• Maintains a prospect development system.
• Reviews and analyzes actions at the end of each day, week, month, and year to determine how to better utilize time and plans more effectively.
• Attends sales' meetings.
• Maintains professional appearance.

# MARGINAL DUTIES

_(Includes the following. Other duties may be assigned.)_

• Assists with any event programs requiring sales support when asked by the sales manager.
• Ensures brochure area is consistently maintained with the latest information.
• Reports lot damage, broken-down vehicles or vehicles in need of service as well as vehicles that needs more gas ensuring all vehicles are ready for a customer test drive at all times.

# QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

# EDUCATION / EXPERIENCE

High School Diploma or equivalent

# OTHER ATTRIBUTES

Self-motivated and directed, up-beat and positive attitude, people orientated as well as excellent verbal communication skills.

# CERTIFICATES, LICENSES, REGISTRATIONS

Ontario Driver’s License; OMVIC License