Director of Brand Marketing

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Job Description - Director of Brand Marketing

At HomeLife, we're reshaping the real estate landscape with our Five-Star Luxury Brand and commitment to Higher Standards. We're in search of a creative, strategic Director of Marketing with a proven record of success and an innovative mindset.

What This Role Entails:

  • Strategic Innovation: Develop and execute marketing strategies that amplify our luxury brand transformation across local, national, and global markets. Bring creative thinking and innovation to all marketing and branding initiatives.
  • Brand Transformation Leadership: Take the lead in driving the rebranding efforts to elevate our luxury brand, ensuring consistency and coherence across all touchpoints. Experience in rebranding a luxury brand in North America is highly preferred.
  • Campaign Management: Independently manage and execute integrated marketing campaigns across digital, social, and traditional media platforms.
  • Data-Driven Decisions: Utilize AI tools and data analytics to enhance campaign performance and ensure maximum return on investment.
  • Collaborative Initiatives: Collaborate with cross-functional teams to ensure marketing strategies align with overall business goals, enhancing brand coherence and market impact.
  • Masterful Command of Presentation: Leverage your impeccable taste and skills in presenting services, ideas, and products to captivate and engage audiences and promote our brand in the most appealing way possible.
  • Building Rapport: Utilize your intuition and charisma to build immediate rapport with business owners, executives, and other stakeholders.
  • Organization and Follow-Through: Be organized and mission-oriented, with excellent follow-through skills to ensure all initiatives are completed effectively and efficiently.
  • Continuous Learning: Keep abreast of the latest marketing trends, technologies, and best practices. Initiate and develop new marketing and technology partnerships globally.


Who We're Looking For:

  • Educational Background: Bachelor’s degree in Marketing, Business Administration, or a related field, with a Master's degree preferred.
  • Experience: 5+ years of experience in marketing, with a strong focus on strategy, creative marketing, branding, and promotions. Experience in rebranding a luxury brand in North America is a significant advantage.
  • Skills: Outstanding analytical, presentation, and public speaking skills; proficiency in digital marketing platforms and analytics tools; and effective communication across various media.
  • Personality: Self-motivated and capable of thriving in a fast-paced environment, with a passion for creating engaging and dynamic marketing initiatives. Must have a global perspective and respect for diverse cultures.


This is your chance to make a lasting impact on the real estate industry. If you have great energy, are highly creative, and love speaking in front of large crowds, we want you on our team.

Location: 3500 Dufferin Street, Toronto, ON
Salary: $90,000-$120,000 per year
Type: Full Time, On-Site (Monday to Friday, 9:00 AM - 5:30 PM)
Application Deadline: June 15, 2024

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