Director of Marketing - Hiring Fast

We are looking to hire an energetic Director of Marketing to join our vibrant team at Cube Business Media Inc. in North Vancouver British Columbia
Growing your career as a Full Time Director of Marketing is a fantastic opportunity to develop competitive skills.
If you are strong in planning, problem-solving and have the right drive for the job, then apply for the position of Director of Marketing at Cube Business Media Inc. today!

The Company:As a recognized leader in the conference industry in Canada, Cube Business Media currently owns and operates 12 annual events in 5 brands across North America, including SAAS NORTH, The Business Transitions Forum, INNOVATEwest, Tech Talent North, and TechExit.io. Cube Business Media is unique in the events industry as we have built many of our brands from the ground up and we specialize in bringing new and unique conference concepts from ideation to execution. Our mighty team encapsulates a rare breed of passionate customer-centric event specialists! The Role:This permanent, full-time role is for an analytical person who lives, breathes, and dreams about all things marketing, with a strong focus on revenue opportunities, customer growth and building a strong market presence. As the anchor and lead of the Marketing Team, you will oversee the overarching marketing strategy and implementation in a dynamic, leadership role with a focus on execution. Your mandate will be to attract new people to our event communities across each of our event brands. This role is for a highly-organized, project-minded marketing expert with multi-tasking skills, creativity, and the ability to perform in a fast-paced work environment, often with competing priorities. You will also work cross-functionally with our Program Directors for guidance on program content and Operations team to coordinate timelines between key event milestones and marketing campaigns. This role reports to the Senior Vice President. What You Will Do: Specific duties include, but are not limited to: Set the marketing strategy and program for each event brand including digital, social media, email marketing and limited print initiatives, ensuring these strategies are aligned with overall business goals and objectivesMonitor ticket revenue budgets and make data-driven recommendations to refine strategies as required by deeply understanding our customer personas and developing insights on the buying journeyManage marketing spends for each event to ensure we stay within budgetsEnsure all major marketing assets including numerous websites are maintainedOversee marketing content and creative calendars, assisting with writing content when requiredManage a small marketing team, which currently includes a Senior Marketing Specialist, a Performance Marketer, a freelance Graphic Designer, and an outside digital advertising marketing agency, providing support and guidance and ensuring projects are resourced adequatelyGather inputs and data to prepare regular reviews and analysis of the marketing team’s performance, and work closely with them to ensure comprehensive reports and dashboards are in place to track key performance metricsMaximize our marketing automation platform (ActiveCampaign) and suggest and test appropriate automations and nurture streamsOversee paid digital marketing campaigns managed by the Performance Marketer and digital advertising Agency of RecordDevise and develop lead generation campaigns (gated content, whitepapers, ebooks) using subcontractorsNurture existing marketing partners and approach new partners as fit for each brandOn-site event assistance and community engagement at events, including periodic travel within Canada is requiredThis Role is For You if You Have: 5+ years of proven marketing experience, with results to show for itComprehensive marketing know-how and a strong analytical and data-driven mindsetExceptional leadership skills to foster collaboration and drive results from a small teamA deep understanding of martech tools and automation tools such as ActiveCampaignThe mindset of a scrappy marketer that digs in without being nudged – you are self-motivated and love to get things doneA knack for being detail-oriented and meticulousExperience with WordPress, Google Analytics, Canva, Adobe Creative Suite, and the top social and digital advertising channelsStrong desire and ability to quickly learn about multiple products and to switch gears of different projects on a daily basisExceptional team player and confident ability to communicate your ideasBonus Points For:Experience and/or a passion for events, conferences, tradeshows or other community and large scale eventsBeing a person with a keen interest in tech, startup culture, and entrepreneurshipE-Commerce experience and insights on implementing new tech stacksThe preference to work on a small and mighty team What We Offer: Competitive compensation package3-Weeks Paid Vacation, in addition to bonus time off periods such as Christmas week and early office closures on the day before long weekends and each Friday in the summerEndless opportunities to learn from hundreds of notable and top-tier speakers from the various industries in which we operate. Past speakers include Guy Kawasaki, Sarah Stockdale, Patrick Campbell and Bruce Croxon.A team from the top-down that respects your personal time and the need to unplugExtended health plans for you and your familyRegular check-ins to ensure you are on track to achieving your personal career goals, and an “open door” policy to address any concerns you have at any timeAn open office space overlooking the water and the beautiful Vancouver skylineFlexibility to work remotely for part of the weekMonthly team lunches and regular team celebrationsA fun, diverse team (that genuinely like and support one another!) and a casual work environment!Every person on our team makes a direct impact on our success – you won’t just feel like another cog in the system!IMPORTANT: Please submit a cover letter with resume to apply.

Benefits of working as a Director of Marketing in North Vancouver British Columbia:

● Excellent benefits
● Opportunities to grow
● Attractive package