Head of Marketing

icon building Company : Hitapps
icon briefcase Job Type : Full Time

Number of Applicants

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Job Description - Head of Marketing

What are you working on?
  • Genres: Puzzle, Word Games, Casual
  • Platforms: iOS, Android

For which tasks (responsibilities)?

  • Assisting in the launch, management, and optimization of advertising campaigns;

  • Monitoring, analyzing and reporting the effectiveness of campaigns and channels;

  • Collaborating with product teams to define KPIs for advertising campaigns;

  • Coordinating the work of the team;

  • Formulating and testing hypotheses and analyzing results;

  • Managing and allocating the user acquisition budget, experimenting with new channels.

What kind of professional are we looking for?

  • Minimum 3 years of experience in gamedev, particularly in promoting games through platforms like Applovin, Unity, ironSource, Mintegral, Google Ads, Meta (Facebook), TikTok, ASA;

  • Knowledge and understanding of calculating mobile metrics: CPA, LTV, ROAS, CVR, Retention, etc;

  • Understanding of how ad network auctions work;

  • Experience with ROAS campaigns;

  • Experience in budget management, reporting on results, and forecasting future business impact;

  • Conducting A/B tests for advertising campaigns;

  • Strong communication skills.

Why do we enjoy working here?

  • Official employment;

  • High salary level;

  • Medical insurance;

  • 100% compensation for vacations, sick leave, and day-offs;

  • Compensation for educational and sports activities;

  • Work in a team without bureaucracy;

  • Opportunity to influence processes within the department.

Let's create hits together!

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