Marketing Events Coordinator

Department: Marketing
Location: Mississauga, ON


WHAT DO WE DO?

We create solutions for the people who keep our world flowing. For over 80 years, John Brooks Company has been solving fluid handling challenges for customers in various industries/markets across Canada by providing a diverse selection of engineered products and innovative system designs, focusing on customized solutions consisting of filtration, pump, spray, and valve products.

THE ROLE
As the Marketing Events Coordinator, you'll play a pivotal role in strategically aligning show coordination efforts across divisions, ensuring seamless collaboration towards common objectives. Your focus will be on elevating audience targeting, implementing effective promotions, and nurturing leads post-show to maximize engagement and conversion. You'll be entrusted with managing creative and on-brand booth designs, capturing attention, and fostering brand recognition. Additionally, you'll work towards enhancing cross-selling opportunities, leveraging events as platforms for broader business growth. Your role will involve closely aligning with various department leaders on event/tradeshow objectives and goals to execute impactful corporate and divisional events.

DUTIES & RESPONSIBILITIES

• Event planning – coordinating all aspects of tradeshows including logistics/ meetings/ budgets/ scheduling/ attendee registration, etc.
• Exhibit/ convention/ vendor management – negotiate, and manage vendors and rentals, including contracts
• On-site coordination and marketing representation at events when applicable
• Post-event evaluation – conduct debriefs, gather feedback, measure metrics/ROI, budget reconciliation and comparison
• Compliance and risk management, staying on top of insurance, identify potential risks
• Cultivating relationships with vendors, staff, and partners
• Managing tradeshow calendar (work on calendar for 1-2 years in advance, analyze patterns)

Requirements

QUALIFICATIONS

Essential:

• 1-3 years of marketing experience, specifically events management
• Excellent written & verbal communication skills
• Keen eye for details
• Demonstrated event management, operational, and problem-solving skills
• Ability to manage multiple events and projects simultaneously
• Proven ability to work independently, juggle multiple priorities, and complete responsibilities in a fast paced, change oriented environment
• Ability to develop and maintain effective work relationships with internal and external stakeholders

 
Desirable:

• B2B marketing experience
• Experience using HubSpot and Adobe Creative Cloud
• Experience with project management software (i.e. Asana)

WORK ENVIRONMENT

• Fast-paced environment in a dynamic competitive industry
• Daily customer and inter-departmental/branch communication via telephone calls, faxes, emails, and virtual meetings
• Exposure to deadlines, multiple demands and priorities, multi-tasking, and interruptions

Benefits

Canadian founded and owned, John Brooks Company has doubled in size in the last 7 years to over 200 employees across the country. Since 1938, we have worked hard to build & nurture an entrepreneurial environment, where creative thought and initiative are encouraged; this is a place where your ideas matter! If you have a strong work-ethic, passion, and determination, we’ll provide the tools you need for success. We will help you grow so that we can continue growing.

WHAT’S IN IT FOR YOU?

• Competitive remuneration including base salary
• Competitive vacation
• Paid personal day program
• Generous benefits package that includes coverage for things like medical, dental, paramedical, and vision
• Company Group RRSP with employer matching
• Annual health & wellness subsidy
• Company provided laptop

 
FUN FACTS

• The average employee tenure is 9 years
• We enjoy celebrating achievements by means of formal service awards, employee achievement awards, and milestone birthdays
• We regularly host social events and gatherings to foster togetherness and fun

We are committed to providing equal opportunities for persons with disabilities. Accommodations are available at all stages of the recruitment process, at the candidate’s request.