The Account Executive (AE) is responsible for developing and executing PR and social media strategies for NKPR and its clients. This role serves as a project manager on assigned accounts, overseeing day-to-day client relationships, ensuring deliverables are met, and driving results aligned with client objectives such as awareness, media coverage, sales, and new business opportunities.
Key Accountabilities
Strategy & Client Management
Drafts annual (or quarterly/bi-annual, depending on client needs) PR strategies and plans.
Monitors results and business impact; flags significant wins or underperformance to Account Manager.
Evaluates opportunities for strategic value and provides counsel to clients.
Researches and recommends strategic or creative partnerships.
Contributes to weekly account planning, making recommendations to prioritize resources.
Leads client update calls and ensures agendas are prepared.
Reviews and analyzes coverage reports for client updates.
Prepares and manages account budgets.
Conducts social media audits and provides actionable content recommendations.
Media & Influencer Relations
Reviews and provides feedback on media/influencer lists.
Contributes to development of compelling story angles.
Oversees and executes pitching calendars.
Provides coaching and feedback on pitches drafted by junior team members.
Pitches media directly and secures coverage across platforms (product placement, features, broadcast, business).
Drafts media materials including press releases, statements, and Q&A responses.
Develops and manages influencer programs.
Oversees showroom activations, client product drops, and ensures showroom pulls are executed.
Event Management
Develops and manages event critical paths, budgets, and run-of-show documents.
Prepares roles and responsibilities (R&Rs) for the NKPR team and identifies resourcing needs.
Oversees AC deliverables, including vendor contracts, invite lists, RSVP tracking, critical paths, and creative elements.
Provides timely updates to senior leadership/Natasha when required.
Financial Management
Prepares and manages client budgets.
Coordinates with Finance/Operations to ensure accurate invoicing.
Educates junior team members on financial best practices.
Tracks contract end dates and identifies upsell opportunities.
Leadership & Coaching
Manages Account Coordinators and interns, fostering development through constructive feedback.
Leads by example, encouraging creativity, accountability, and professional growth.
Reporting, Administration & Other Responsibilities
Provides weekly internal updates to managers.
Participates actively in brainstorms and all-staff meetings.
Completes activity reports, manages personal time on accounts, and flags discrepancies in workload to managers.
Work Environment & Benefits
Hybrid work model (4 days in-office)
Competitive salary and benefits package
Health and dental coverage
Paid personal days
Summer Fridays
Professional development and mentorship opportunities
Open concept, collaborative workspace
Casual dress code
NKPR values cultural diversity in the workplace and is committed to equity, inclusivity, and accessibility. We encourage applications from all qualified individuals.
Inclusion & Culture At NKPR, we believe the best ideas come from diverse perspectives. We’re committed to building a workplace where everyone feels seen, heard, and valued—where different backgrounds and experiences are not just welcomed, but celebrated.
Ours is a culture rooted in respect, collaboration, and continuous learning. Whether you’re leading a campaign or pitching a story, you’ll be supported by a team that wants you to grow and succeed.
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