Account Executive, Brand

Account Executive, Brand

As an Account Executive, Brand at Zeno, you will succeed if you are courageous, media-savvy, resourceful, and highly organized. You’re someone who can drive strong programs, manage details flawlessly, and build productive relationships with clients, partners, and teammates. While this role may support a range of brands and clients across the agency, your core focus will be on Zeno’s travel accounts, helping bring destinations and travel experiences to life through integrated communications, events, and storytelling.

About the Role:

Client & Account Support

• Support day-to-day client communications.
• Communicate proactively with account teams to ensure alignment on timelines, deliverables, and priorities.
• Participate in client calls and meetings, with growing responsibility and comfort presenting updates, ideas, and results.
• Develop a strong understanding of client businesses, including industry landscape, competitors, products, and target audiences—particularly within the travel and tourism space.

Project Management & Team Support

• Manage multiple projects simultaneously, ensuring deadlines are met.
• Support teams with administrative and organizational tasks, including timelines, trackers, agendas, recaps, and status documents.
• Serve as a key point of coordination across internal teams, vendors, and external partners.
• Provide guidance and mentorship to Assistant Account Executives and interns, including delegating tasks as appropriate.

Media Relations & Storytelling

• Execute media relations programs across consumer, lifestyle, travel, trade, business, and vertical press.
• Research, write, draft, and edit media materials including press releases, fact sheets, pitches, message maps, and briefing documents.
• Craft thoughtful pitch drafts and build and maintain media lists (experience with Cision and/or Muck Rack preferred).
• Represent brands professionally with media, influencers, tourism partners, and industry stakeholders.

Events, Trade Shows & Experiential Support

• Support the planning and execution of large-scale events, press trips, conferences, and experiential activations.
• Represent client brands at trade shows and industry events, engaging with media, agents, and partners on-site.
• Be open to off-site work, including travel, evenings, and occasional weekends as required for events and programs.

Reporting & Measurement

• Compile, track, and report campaign results, including media coverage, event metrics, and performance summaries.
• Maintain coverage trackers and assist with post-campaign reporting and analysis.

Integrated Communications

• Actively participate in brainstorms and contribute creative ideas to client programs and campaigns.
• Support the research, development, and execution of integrated communications plans.
• Assist with social media and digital efforts as part of broader storytelling strategies.
• Understand and apply general principles of marketing, business, and public relations within integrated campaigns.

About You:

• 2+ years of experience in public relations, communications, or a similar agency environment.
• Strong project management and organizational skills, with sharp attention to detail.
• Comfortable presenting to clients and engaging professionally in meetings and live environments.
• Collaborative, proactive, and able to thrive in a fast-paced, team-oriented environment.
• Able to think on your feet and adapt quickly as priorities shift.
• Excellent writer with the ability to craft clear, compelling communications.
• Media-savvy, with interest or experience in consumer, lifestyle, and/or travel media.
• Digitally fluent and understands the role of social and digital storytelling in modern PR.
• Interested in travel, culture, and pop culture—and curious about what’s happening in the world.

This posting is for an existing vacancy. 

Pay Range: $45,000 to $55,000 CAD/yr.

An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits. In accordance to Ontario's Employment Standards Act (ESA), salary posting ranges can not exceed a $50,000 CAD differential and are required for any role with a maximum salary below $200,000 CAD.