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Associate Vice President, Retail Media

salary Salary :

$163,300 - 178,250 yearly

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Number of Applicants

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000+

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Job Description - Associate Vice President, Retail Media



Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels.


Kepler prides itself on being a great place to work. In fact, we’re proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients.


We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face.
We're growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company.
We're fun. You'll work with and learn from the smartest people in the industry and have a blast doing it.


Associate Vice President, Retail Media


The Associate Vice President (AVP), Retail Media - a leader within our Strategy & Activation team - will oversee a high-performing team of retail media experts and be accountable for the success and growth of enterprise ecommerce and omnichannel client relationships.


As a senior client leader, you will serve as a trusted advisor to executive stakeholders, bringing a holistic view of the retail media landscape across platforms such as Amazon Ads, Walmart Connect, Target Roundel, Criteo, Instacart, and other emerging retail media networks. You will be responsible for translating client business objectives into scalable, full-funnel retail media strategies that drive measurable impact.


In this role, you will inspire teams to deliver excellence in execution, innovation, and performance. You’ll oversee the development of sophisticated media strategies, guide investment decisions across platforms, ensure operational rigor, and drive advanced analytics to continuously optimize outcomes.


This position requires a strong balance of strategic leadership, deep platform expertise, and hands-on problem solving. You will play a critical role in evolving Kepler’s retail media capabilities, shaping best practices, and identifying new opportunities for growth and innovation across the practice.


What You Will Do



  • Serve as a senior strategic expert across retail media platforms (including Amazon Ads, Walmart Connect, Target Roundel, Criteo, Instacart, and others), guiding teams and clients on planning, investment strategy, partner selection, campaign design, and measurement

  • Act as a senior point of contact for assigned client(s), with accountability for client success; regularly interface with senior client stakeholders and internal executive leadership

  • Partner with clients to understand business goals, marketing objectives, and competitive dynamics, translating them into integrated retail media strategies

  • Lead and develop a team of Directors, Associate Directors, Managers, etc. by providing strategic direction, coaching, and mentorship to drive high performance and career growth

  • Oversee the execution of complex, multi-platform retail media campaigns, ensuring consistency, quality, and performance across channels

  • Drive innovation across retail media offerings, including testing new platforms, beta opportunities, and emerging capabilities

  • Establish, codify, and scale best practices across the retail media function and broader organization

  • Contribute to business development efforts, supporting new client opportunities and expanding existing partnerships

  • Partner with key technology and platform providers (e.g., Pacvue, Skai, and others) to enhance capabilities and unlock new opportunities


Desired Skills and Experience



  • 10+ years of experience in retail media, ecommerce advertising, or performance marketing, with deep expertise across multiple retail media networks (not limited to Amazon)

  • Proven ability to lead executive-level client relationships and act as a trusted advisor within complex organizations

  • Strong understanding of the retail media ecosystem, including sponsored ads, DSP, and offsite retail media strategies

  • Experience leading and scaling high-performing, cross-functional teams, with a demonstrated ability to develop talent at multiple levels

  • Track record of driving measurable business outcomes through data-driven media strategies

  • Strong analytical mindset, with comfort interpreting performance data and translating insights into action

  • Experience with retail media tools and platforms such as Pacvue, Skai, or similar technologies preferred

  • Innovative thinker with the ability to navigate ambiguity and solve complex marketing challenges

  • Hands-on, solutions-oriented leader who thrives in a fast-paced, entrepreneurial environment


Transparency is fundamental to Kepler’s culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler’s growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.


Total Compensation:



  • Base Salary: $142,000 - $155,000

  • Target Annualized Discretionary Bonus: 15% ($21,000 - $23,250)

  • Target Total Cash: $163,300 - $178,250


Benefits:



  • Healthcare/Dental/Vision

  • Unlimited PTO

  • Group RRSP Contributions

  • $75/mo Wellness Stipend

  • $100/mo Mobile Phone Stipend

  • $50/mo Internet Stipend

  • $500/yr Annual Learning Stipend

  • $2,000/yr Annual Tuition Stipend

  • One-time $200 New Hire Home Office Equipment Stipend

  • Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave

  • Annual Work From Anywhere 4 weeks per year


Kepler is a people first organization. If this role piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others. 


Protect yourself from recruitment fraud. The only way to apply for a position at Kepler is by submitting a direct application via the Keplergrp.com website or working with a recruiter employed by Kepler with a @keplergrp.com email address. Learn how to stay safe by clicking here


 



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About the Company

Kepler Group, Llc

Kepler fuses advanced data analytics with human insight and world-class creativity to propel global brands into the future.

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