Brand Specialist

If you love a solid project plan, take pride in product launches that run like a Swiss timepiece, and get real satisfaction from delivering clean, accurate work, this role was made for you. 

You'll bring more structure, consistency, and follow-through to brand and product initiatives across a growing portfolio. You’ll build deep knowledge of products, flavours, SKUs, and performance data before turning that insight into brand activity that shows up strong and is ready to go-to market. 

Smart, Savvy + Associates is partnering with a Canadian, independent food company in the natural snacks space to hire a Brand Specialist. This role sits at the intersection of brand, innovation, and sales support and is ideal for someone who thrives in a fast-paced CPG environment where priorities move quickly and execution matters.  

The environment is collaborative, people-first, and highly engaged, with an in-office setup where being close to the product, packaging, and team truly matters. 

What you’ll do: 

• Build a strong working understanding of the brand portfolio and positioning 
• Audit, organize, and maintain packaging files and brand assets to ensure accuracy, compliance, and version control 
• Support brand consistency across packaging, sales materials, and customer-facing assets 
• Coordinate the execution of new product launches and line extensions for retail 
• Manage timelines across departments, venders and internal stakeholders 
• Support the development of product briefs, communication plans, and sell-in materials 
• Analyze category, pricing, promotion, and competitive data to support portfolio decisions 
• Work with internal and external data sources (including Nielsen) to understand trends and performance 
• Support annual planning with thoughtful analysis across products, pricing, and distribution 
• Build and maintain trade presentations, sales collateral, pricing tools, and POS materials 
• Flag risks early, communicate progress clearly and recommend adjustments when plans need to evolve 

What you’ll bring: 

• A bachelor’s degree in business, commerce, marketing, or a related field 
• 3–4 years of experience in a brand, marketing, or product-focused role (CPG experience strongly preferred) 
• Strong analytical skills with the ability to interpret data and translate it into action 
• Proven project management skills and exceptional organizational ability 
• High attention to detail — accuracy matters in this role 
• Clear, confident communication skills (written and verbal) 
• A proactive, self-directed working style with the ability to manage competing priorities 
• Comfort working cross-functionally and influencing without authority 

Experience working with Nielsen data, packaging processes, or retail launches is considered an asset. 

Additional details: 

💰$65,000–$72,000 base salary + 100% employer-paid benefits and RRSP matching 
🏖️3 weeks vacations to start 

📍Location: Fully in-office, Surrey, BC 

✈️Occasional travel within Canada and the U.S. (valid passport required) 

Interested?  

If this sounds like a role where you’d thrive, we’d love to hear from you. 

Submit your application through Smart, Savvy + Associates’ job board. Every application is reviewed by a human — thoughtfully and with care. 

About Smart, Savvy + Associates 

Smart, Savvy + Associates is a specialized recruitment agency focused on marketing, communications, and creative roles. Based in Vancouver, BC, we partner with companies across Western Canada to help them hire with clarity and confidence. 

We believe diverse teams drive stronger results and are committed to equitable, inclusive recruitment practices. Candidates from underrepresented groups are encouraged to apply. If you require accommodation at any stage of the hiring process, please let us know.