Career Connections Marketing Coordinator (18-Month Contract)

Work location:Toronto, Ontario, Canada

Department: Career Connections

Reports to:Manager, Career Connections

Job Summary: As a division of the Insurance Institute, Career Connections’ mission is to promote the many rewarding career paths available in the property & casualty insurance industry and illustrate the role insurance plays in our society.

With the support of our industry stakeholders, Career Connections engages nearly 200,000 career seekers, High School Students, Post-Secondary Students, Career Changers and Internationally-Educated Professionals at 400+ events across the country per year.

A highly skilled and dynamic professional who is solutions-focused, highly organized, and outcomes driven will play an integral awareness-building role as part of the Career Connections Team.

DUTIES & RESPONSIBILITIES

In collaboration with the Career Connections team, the Marketing Coordinator will:

• Develop event marketing campaigns and advertisements
• Create weekly event sign-up emails, manage replies and confirm event participation with industry Ambassadors
• Create and send marketing emails for stakeholders including employers, university and college contacts, high schools and agencies
• Create content for and send lead nurture email campaign
• Maintain and update the Career Connections website though Sitecore platform
• Create social media content and posts on Instagram, YouTube and LinkedIn
• Manage the Career Connections outlook calendar
• Provide support for program outreach activities; including confirming presentations and event information, completing career fair registration and payment process, and coordinating event logistics
• Maintain the Career Connections email inbox; includes responding to general/event inquiries, corresponding with industry Ambassadors, forwarding e-mails to appropriate team member(s), and organizing messages
• Place materials order for special events, coordinate shipping of orders, and confirming receipt of materials as required
• Provide logistics and event support as required; sending invitation/event confirmation packages, maintaining RSVP list, booking venues/catering, making travel arrangements, and facilitating event wrap-up activities
• Generate reports, maintain meeting and event records, and support tracking of industry Ambassador participation as required- update Aptify after events, tracking event attendance
• Develop strong working relationships with team members, stakeholders, vendors, Ambassadors, the Print & Fulfillment team, and local Institutes and Chapters
• Provide on-site support at Career Connections events outside of regular business hours as required; may require national travel
• Provide technical support for online events hosted in zoom
• Support a culture of continuous improvement by engaging in process review and refinement

SKILLS & QUALIFICATIONS

• Calm, confident, and flexible professional
• Highly organized with an aptitude for logistics and keen eye for detail
• Strong communication skills (e.g. explain details/information to volunteers, responding to inquiries from stakeholders and partners, drafting e-mails or on-line messages to team members, etc.)
• Demonstrated ability to manage multiple tasks and priorities in a fast paced environment
• Capacity to work well independently and as part of a team
• Takes direction but can also be proactive and anticipate needs within defined parameters
• Exercises good judgment, is solutions-focused, and works well with tight timelines
• Commitment to excellence, continuous improvement and high levels of service
• Proficient with MS Word, Excel, PowerPoint, Outlook, and web based applications; familiarity with databases or content management systems (CMS) is an asset
• Social Media campaign knowledge
• 1-3 years of experience in event coordination/support, customer service or shared services/administration
• Post-Secondary degree in any field
• Ability to travel nationally
• Experience or education related to the property & casualty insurance industry is considered an asset, but not required
• Evening and weekend hours will sometimes be required

Employment Arrangement

This is a hybrid employment mode with eight (8) days per month working in-person in the office and the remaining days working from home. Some event attendance is required.

To apply:Qualified candidates please submit a resume, and cover letter, to [email protected] prior to June 30, 2024.

The Insurance Institute welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. We thank you for your interest, however, only those candidates selected for an interview will be contacted.