Country Manager - Canada

We want to start up an in-country Canada operation.  eMed is the engine and power behind our associated brands and wishes to set-up a health-tech platform to support the sale of weight loss programmes (including prescription of GLP-1s) across the Canadian provinces.  Subject to local legislation and regulation, eMed will then liaise with a related company, SheMed, to launch a direct to consumer business in the women’s and men’s health spaces.  

eMed Canada will also be looking to move into business sales (typically as a benefit offering for larger employers or on insurance platforms) and to move into governmental backed healthcare weight loss programmes. 

The country manager will be a key local recruit to drive the appointment and day to day management of a small group of local staff to set up and launch the Canadian branch office and brand.  This role will require navigating a complex regulatory landscape, engaging a quality local team and working at pace and with demanding stakeholders to create a best in class offering by Q1 2026.

WHAT YOU’LL WORK ON:

Market Setup & Compliance

• Lead the regulatory registration and licensing process for the service in Canada (e.g., virtual care, telemedicine, lab partnerships).


• Ensure compliance with all provincial college and privacy regulations (e.g., PHIPA, PIPEDA).


• Liaise with local lawyers, regulators, and medical advisors as necessary.

Clinical, Pharmacy & Lab Partnerships

• Identify and onboard partner providers, pharmacies, and laboratories for sample collection and results integration.


• Establish SLAs and workflows with partner clinics and pharmacies.


• Manage relationships with key vendors (labs, logistics, insurers).

Operations & Delivery

• Oversee day-to-day operations of the Canadian service - ensuring turnaround times, clinical safety, and customer satisfaction.


• Recruit and manage in-country hires.


• Implement and localize SOPs, training, and QA processes.

Commercial & Growth

• Support commercial rollout plans with insurers, corporate clients, and local marketing.


• Provide market feedback and insight to product and leadership teams.


• Contribute to pricing, packaging, and GTM strategy.

Leadership

• Represent the company in Canada.


• Build a high-performance local culture aligned with the company’s mission.


• Report directly to the UK MD and collaborate across clinical, tech, and business functions globally.

WHAT WE’RE LOOKING FOR:

• 5+ years’ experience in healthcare operations, digital health, or regulated health services in Canada.


• Proven understanding of healthcare compliance (telehealth, PHIPA/PIPEDA, College of Physicians and Surgeons).


• Experience building or managing partnerships with labs, clinicians, or health authorities.


• Strong operational execution and project management skills.


• Excellent communication and leadership abilities.

Preferred:

• Experience with asynchronous or virtual care models.


• Background in healthtech startups or scale-ups.


• MBA, MPH, or other relevant master’s degree.