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Digital Marketing Manager

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Job Description - Digital Marketing Manager


Own the Vision. Lead the Team. Shape a Category Leader.

We are looking for a Marketing Manager to own and drive an ambitious, integrated strategy that shapes how Durabuilt Windows & Doors shows up across every channel and market.  This isn’t just a marketing role - it’s a greenfield opportunity to define the future of a premier Canadian manufacturer.  If you thrive on complexity and lead with both creativity and care, this is your chance to build a world-class marketing function from the ground up.

ABOUT THE ROLE

Reporting to the Director of Marketing & Renovation Channel, you will operate at both the strategic and executional levels, owning the full marketing function for Durabuilt.  You will lead brand identity, demand generation, channel marketing, retail experience and a team of five marketers.
 
KEY RESPONSIBILITIES 
  • Strategic Leadership - Own and allocate the marketing budget while managing a network of agency and freelance partners.
  • Brand & Demand - Lead brand identity stewardship, PR, and high-impact lead generation across digital and traditional channels.
  • Channel & Product Marketing - Drive go-to-market planning for new products and create powerful sales enablement tools for our dealer networks.
  • Retail Experience - Shape the strategy for our showrooms and lead experiential programs like trade shows and events.
  • Team Development - Lead and coach a talented team of five marketers, fostering a culture of accountability and high performance.

QUALIFICATIONS
You are a confident leader who can align executive-level goals with ground-level execution.
  • Experience - 8+ years of marketing experience, including at least 3 years in a dedicated people leadership role.
  • Industry Knowledge - Proven success in manufacturing, building products, or a complex multi-channel B2B/B2C environment.
  • Project Mastery - Exceptional project management skills with a track record of meeting deadlines without sacrificing quality.
  • People First - A genuine passion for attracting and developing talent- you motivate through both challenge and recognition.
  • Network - A strong connection to the marketing community is considered a significant asset.
WHY JOIN US?
  • Lead high-impact digital initiatives in a company with massive growth potential.
  • Be part of one of Western Canada’s largest window and door manufacturers.
  • Work with a Platinum Member of Canada’s Best Managed Companies.
  • Competitive salary and benefits package.
  • Opportunity for professional growth and leadership in a dynamic industry.

ABOUT US            
Our values are at the core of everything we do!
  • Innovative. Think ahead to stay ahead.
  • Driver. Stay hungry and act with urgency.
  • Ownership. No excuses. 100% accountability.
  • Caring. For employees, partners, and the community.
  • Individual. We work with great people and expect a lot from them.

We are one of Western Canada’s largest window and door manufacturers servicing consumers, contractors, and retailers. Established in 1988 and headquartered in Edmonton, Alberta, it’s not just Durabuilt’s innovative manufacturing and design that places us on the list of Canada’s Best Managed Companies – it’s also our people.



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