Junior Specialist, Paid Social & Customer Acquisition

About Dreww Dreww is a marketing agency specialized in full-funnel social media demand generation. We help large corporations and high-growth startups build their brand and grow their revenue. Our expertise lies in creating demand for our clients products and services through always-on social media strategies and converting that demand into paying customers via various acquisition strategies. Our Mission To shape culture and influence consumer habits at scale. Who we are We are a team of highly passionate content creators, brand builders, and growth hackers dedicated to shaping culture and influencing consumer habits at scale. We are current We are curious We are proud We are optimistic We are geeky We are analytical We are imaginative Our Culture At Dreww, we reject the status quo and are driven by ambition. We are highly motivated individuals eager to make our mark in this world. Dreww is not your typical corporate 9 to 5 job; it’s a place for those who seek more than just a paycheck. We go to great lengths to ensure our work shapes culture and influences consumer habits at scale, obsessing over the final 1%. Our work environment is structured to support and encourage excellence, helping our team members reach their full potential and produce the best work of their careers. Performance at Dreww is measured by the impact you have in helping us achieve our mission, regardless of your role. We evaluate the speed at which you learn, the quality and independence of your work, and your capacity to quickly grasp new concepts and execute with confidence and conviction. Individuals who excel with high-level direction, take ownership, get things done without being asked, and demonstrate proactivity and initiative thrive at Dreww. Learn more about our culture by visiting https://dreww.ca/jobs/ .  Role Overview Title: Paid Social & Customer Acquisition Location: Montreal, Quebec, Canada Work Setting: Hybrid Employment Type: Full-Time Experience Level: Entry-Level Start Date: Immediate Role & Responsibilities The Junior Specialist, Paid Social & Customer Acquisition is an entry-level position at Dreww, offering the opportunity to develop expertise in paid social media strategies and customer acquisition. In this role, you will support the Paid Social team in designing and executing comprehensive campaigns aimed at driving client revenue growth while maintaining positive ROI. Most of your work will be focused on platforms such as Meta Ads, TikTok Ads, and Pinterest Ads, with some involvement in Google Ads. You will gain exposure to both e-commerce and lead generation mandates, providing you with a broad understanding of different types of paid social strategies. You’ll learn to analyze key financial metrics like CLTV, CAC, CTR, CVR, and ROAS to optimize performance. Collaborating with senior team members, you’ll gain hands-on experience in crafting paid ad strategies, writing sales copy, designing static assets, scripting videos, and assisting in the production and coordination of post-production for creative assets. Throughout your time in this role, you will have access to extensive training materials and a full academy to help accelerate your learning and skill development. The goal is for you to grow into a specialist role within 6-12 months of joining the team. As a Junior Specialist, you will be responsible for supporting in the following ways: Assist in conducting customer research to develop targeted messaging frameworks. Write compelling sales copy for campaigns based on the defined messaging strategy. Create briefs for the design team to develop static creative assets in Figma. Write engaging scripts for video content. Craft copy for landing pages that align with the campaign’s messaging. Configure and set up ad campaigns in the ad manager platforms. Monitor campaign performance and make data-driven optimizations. Support the team with performance reporting and analysis. Participate in client meetings, taking notes and contributing to discussions around campaign priorities and performance. Qualifications: Degree in marketing, communications, or relevant coursework is a plus. Experience with paid social media, e-commerce, and/or lead generation is required. Experience with design tools like Figma to assist in the design of ad creatives and collaborate with designers. 6-18 months of experience in social media or marketing, ideally through internships or entry-level roles. Fully bilingual in French and English, with advanced writing skills in both languages. Experience working with major social media platforms (Instagram, TikTok, Facebook, YouTube). Strong at prioritizing tasks and meeting deadlines in a fast-paced environment. Perks and benefits: 🛡️ Group insurance 🏖️ 2 weeks of paid vacation upon hiring 🎄 1 week of paid vacation during the holidays 🧑‍💼 2 paid personal days 🤒 Unlimited paid sick days (physical health, mental health, and menstrual leave) 🏅 Double paid holidays ☀️ Friday afternoons off in the summer 🎂 Day off for your birthday 🏠 Hybrid work model with flexible hours 💻 On-site work equipment provided 📱 Monthly cell phone allowance 🩸 Feminine hygiene products available on-site 🍎 Snacks provided 📚 Budget for training, workshops, and conferences 🌟 Peer recognition programs 🤝 Quarterly team bonding activities