L4 Product (Fibre Product Specialist)

Description

Own the Professional Installation Journey and Drive Profitability

About TELUS and the Role: TELUS is a leading telecommunications company in Canada. We are seeking a L4 Product Manager to own the professional installation journey and field repair experience for our broadband services. You will be responsible for the complete activation through ongoing service and support experience for customers who choose professional installation, as well as the repair and maintenance experience. You will define product strategy, identify growth opportunities, and drive initiatives that improve customer experience and profitability. You will work closely with peer product managers, cross-functional teams, and leadership to execute against business objectives.

Your Impact:

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  Own the Journey: Define and execute the product strategy for the professional installation experience—from initial activation through ongoing service and support. Identify opportunities to improve activation speed, customer experience, and operational efficiency

  
  


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  Drive Growth & Profitability: Lead initiatives that improve business metrics including customer acquisition, customer lifetime value, churn reduction, and operational margin. Partner with teams across the organization to identify and execute on growth and profitability opportunities

  
  


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  Shape Customer Experience: Make deliberate product decisions about bundling, features, pricing, and support that differentiate the service and drive customer value and loyalty

  
  


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  Cross-functional Leadership: Work with operations, marketing, systems, and hardware teams to align on requirements and execute initiatives. Collaborate with peer product managers on strategy alignment and shared learnings

  
  


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  Data-Driven Strategy: Use customer insights, operational data, and market intelligence to inform strategy and priorities. Measure the impact of initiatives and iterate based on results

  
  

Key Responsibilities:

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  Strategy & Prioritization: Define the product strategy for the professional installation journey. Identify high-impact opportunities in activation experience, bundling, pricing, ongoing service features, and customer support

  
  


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  Requirements & Design: Work with cross-functional teams to define product requirements, success metrics, and rollout plans for new initiatives

  
  


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  Execution Leadership: Partner with operations and project management to drive execution. Own the roadmap and communicate progress to leadership

  
  


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  Market & Customer Intelligence: Stay close to customer needs, competitive landscape, and operational realities. Use data to validate assumptions and guide decisions

  
  


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  Stakeholder Alignment: Lead discussions with marketing, operations, systems, and hardware teams to ensure alignment on priorities and clear ownership of execution

  
  


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  Metrics & Impact: Define success metrics for initiatives. Measure outcomes and drive continuous improvement

  
  

Qualifications

Required Qualifications:

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  5+ years of product management experience, with demonstrated success leading complex product strategies

  
  


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  Experience in a technology, telecommunications, or consumer-focused industry

  
  


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  Post-secondary degree in Business Administration, Engineering, Economics, or a related field

  
  


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  Proven ability to define and execute product strategy that drives revenue and/or margin impact

  
  


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  Strong analytical and data-driven mindset—comfortable translating complex data into strategic insights

  
  


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  Experience working cross-functionally and influencing teams without direct authority

  
  


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  Deep understanding of customer needs and ability to translate insights into product decisions

  
  

What Sets You Apart:

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  Telecommunications or Broadband Industry Knowledge: You have worked in telecom, ISP, or similar environments and understand the customer journey, operational constraints, and margin drivers

  
  


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  Strategic Thinking: You think beyond individual features. You can see how product decisions impact the entire customer journey and the business (revenue, margin, churn, customer satisfaction)

  
  


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  Bias Toward Execution: You don't just define strategy—you partner with teams to drive execution. You remove blockers and hold teams accountable

  
  


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  Customer Obsession: You understand customer needs deeply and make decisions based on customer value

  
  


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  Comfort with Complexity: You can define strategy and make decisions even with incomplete information. You gather insights quickly and iterate

  
  


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  Collaborative Leadership: You see your peers as partners. You share learnings and elevate the entire product organization

  
  

About TELUS

TELUS is one of Canada's largest telecommunications companies, serving millions of customers with wireless, internet, TV, and business solutions. We're focused on advancing how Canadians connect, and our broadband services are a critical part of our portfolio. This role offers the opportunity to impact a major business and millions of customers.