Marketing Associate Director, Pain Program

Job Description

The Marketing Associate Director for the Acute Pain team in Canada is responsible for understanding the Canadian market landscape, developing and implementing strategic and tactical plans to support the goals of the brand/portfolio, and measuring the success of these initiatives. This role is critical in driving the successful launch and commercialization of Vertex’s innovative acute pain therapies, ensuring alignment with the company’s mission to improve patient outcomes.

Key Responsibilities:

• Collaborate with the Canadian, global and US Pain brand/teams to shape the brand strategy, segment the Canadian market, develop messaging, and support the launch of new segments, including potential label expansions.
• Lead the development and execution of strategic and tactical marketing plans for the assigned product, ensuring alignment with business objectives and market needs.
• Partner with the Canadian external communications review committee to develop and approve materials for external use with healthcare professionals (HCPs) and other stakeholders.
• Conduct and consolidate key insights from Canadian HCPs, patients, and other stakeholders through market research, advisory boards, and other channels to inform strategy and tactics.
• Build and maintain strong partnerships with cross-functional teams, including sales, medical affairs, market access, and regulatory, to support business goals and ensure alignment across functions.
• Establish and monitor appropriate metrics to measure the impact and effectiveness of marketing tactics in the field, ensuring continuous improvement.
• Manage relationships with agency partners to deliver high-quality, on-budget, and timely marketing materials and campaigns.
• Act as a mentor and advisor to junior team members, fostering their professional growth and development.

Required Education Level:

• Bachelor’s degree in marketing, business, or a scientific discipline

Required Experience:

• Strong experience in marketing, within the pharmaceutical or healthcare industry.
• Direct experience working with a communications review committee for the development and approval of marketing materials.
• Proven ability to generate and apply insights from market research to address business challenges and identify opportunities.
• Strong analytical skills with the ability to lead teams in solving complex problems and making data-driven decisions.
• Demonstrated expertise in developing marketing strategies, providing strategic recommendations, and monitoring performance metrics.
• Solid understanding of market forecasts and the relationship between business drivers and revenue generation.
• Proficiency in MS Office applications, including PowerPoint, Excel, and Word.

Other Requirements:

• Strong ability to foster collaboration and teamwork across cross-functional teams.
• Demonstrated ability to think strategically and creatively to develop innovative solutions to business challenges.
• Comprehensive understanding of the legal, regulatory, and compliance environment, with the ability to model expected behavior and ensure adherence to policies.

Disclosure Statement:

This position is exempt from the compensation disclosure requirements under applicable law.

At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, retirement and so much more.

This recruitment process may involve the use of artificial intelligence (AI) to assist in screening and assessing applications. AI may be used at various stages to support decision-making, including reviewing resumes and evaluating qualifications. If you have any questions about how AI is used in this process, please contact [email protected]

Flex Designation:

Flex Eligibility Status:

In this Hybrid-Eligible role, you can choose to be designated as: 
1.    Hybrid: work remotely up to two days per week; or select
2.    On-Site: work five days per week on-site with ad hoc flexibility.

Note: The Flex status for this position is subject to Vertex’s Policy on Flex @ Vertex Program and may be changed at any time.

#LI-Hybrid

Company Information

Vertex is a global biotechnology company that invests in scientific innovation.

Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.

Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at [email protected]