Marketing Manager, Evolva by Lallemand

icon building Company : Lallemand
icon briefcase Job Type : Full Time

Number of Applicants

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000+

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Job Description - Marketing Manager, Evolva by Lallemand

Main Functions

Marketing

  • Understand the product portfolio and positioning of different products in relation to each other, competitors’ product and alternative solutions to support the sales process.
  • Determine positioning and the value proposition for the product portfolio for the aroma ingredients and the offering for personal care.
  • Responsible for marketing budget and planning including all initiatives, digital as well as non-digital, banners, posters, campaigns etc.
  • Making sure there is a red thread from R&D to marketing and commercial, that R&D results are properly used in communication and sales team have the proper training and understanding to communicate these results to customers/market.
  • Review clinical studies and technical papers to extract information for use in marketing materials.
  • Produce the technical information required to produce marketing materials and keeping them up to date and relevant (e-guides, brochures, presentations) in coordination with Commercial, product manager and R&D teams and according to the global LBI for the aroma ingredients and personal care.
  • Co-organize the internal and external events (seminars, tradeshows etc.) of the Health segment, in coordination with the Marketing Assistant.
  • Prepare the technical content of documents and presentations given at meetings and seminars.
  • Join the Commercial team for customer meetings, trade shows, seminars etc. and delivers presentations on various topics and new developments to key stakeholders, as needed.
  • Product and Application Expertise

  • Work closely with Sales, R&D, product manager and external stakeholders to develop new products and applications in line with customer requirements and as defined with business management.
  • Identify market needs and trends and initiate projects for new solutions development.
  • Provide direction for the development of new products and the continuous improvement of the existing portfolio.
  • Work with R&D and product manager to evaluate clinical studies, results and conclusions for marketing purposes.
  • Provide appropriate technical training to the commercial team, distributors and end-users in collaboration with product manager.
  • Provide support to the Applied R&D team to convert R&D reports into customer reports.
  • Work with Regulatory and Quality to support Sales and customer inquiries and concerns.
  • Communicate with other business units (e.g. LHS) to adapt their knowledge/ expertise to Personal Care and Aroma Ingredients where applicable.
  • Ownership of the TDS as a marketing tool.
  • Technical skills

    Required

  • Master in Science in related field Microbiology, Biochemistry and/or Marketing degree, MBA with marketing focus
  • Personal abilities

    Required

  • Collaborative & team Player
  • Creative, curious and out of the box thinker
  • Pro-active, can-do attitude
  • General criteria

    Required

  • Min 25% travelling
  • Organization

    Lallemand is a privately held Canadian company founded in the late 19th century, which develops, produces, and markets microorganisms for various markets. The administrative offices of the parent company are in Montreal, Canada. Today, Lallemand employs more than 5,000 people working in more than 45 countries on 5 continents.

    Lallemand's Bio-Ingredients business unit has decades of experience as a quality yeast producer for the savory, health, and biotech industries.

    We produce a wide range of products including yeast extracts, inactive yeasts and their derivatives for flavour enhancers, enriched mineral and vitamin yeasts for the health supplement and health food markets, and high-grade yeast extracts for the biotech industry. These products are propelled across the globe thanks to our impressive reach and a large dedicated team that serves our customers worldwide.

    The Bio-Ingredients team is proud of the strong partnerships it has forged with its clients, relying on trust and cooperation in order to develop custom solutions for each individual business. Check out the available career opportunities in North America and several European countries.

    Please take note that accommodations will be provided in all parts of the hiring process. Applicants need to make their needs known in advance.

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