Job Description - North America Field Marketing Manager
Job Summary:
North America Field Marketing Manager
Partner with sales and partner executives to define, evolve and communicate marketing plans and performance to goal as market dynamics evolve to ensure alignment of goals, objectives and strategies with direct and indirect revenue plans
Closely collaborate with sales leadership and both corporate and solutions marketing teams to successfully execute on top-level priorities
Strong event planning and execution skills, 80-90% of time is spent managing events
Oversee execution of geographically focused campaigns and activities across a variety of channels including digital marketing, and webinars/virtual events
Develop the annual and quarterly marketing plans in alignment with global marketing initiatives
Connect field programs with Sales and Demand Generation to maximize overall marketing investments and ensure the continuation of prospect/customer journeys
Create and manage territory program budget, measure ROI of field marketing tactics through metrics analysis and reporting
Regularly monitor, analyze, report and present on campaign and KPI performance, regional success, deliverables and programs among teams and to marketing and sales management
Be a great leader to your team. Guide and support their marketing efforts. Be a good listener and team motivator. Identify where you can help them grow and develop.
Basics:
Minimum 5-8 years of experience in software marketing, B2B preferred
BA/BS degree
Proven ability to work closely and successfully with a sales organization
Experience with marketing automation platforms (HubSpot preferred) and sales automation/CRM systems (Salesforce.com preferred)
Ability to work independently and collaborate with cross-functional teams
Strong analytics, reporting, and written communication skills
Rigorous attention to detail and focus on quality of deliverables
Previous experience in Simulation, HPC or Data Analytics is highly preferred, but not required
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