RGM & Sales Capabilities Director

icon building Company : Bel
icon briefcase Job Type : Full Time

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Job Description - RGM & Sales Capabilities Director

Presentation

YOU DEFINITELY KNOW US ALREADY
You've already consumed our products without knowing it!

Would you like to contribute to the organization's growth?

For All, for Good. Our signature reflects Bel's commitment to healthier, more responsible food for all. Every day, this mission mobilizes 12,600 employees in over 30 countries to build a responsible business model. Iconic and positive, our brands - The Laughing Cow®, Babybel®, Boursin®, are constantly reinventing themselves to offer our consumers healthy snacks.

Would you like to join a company with an entrepreneurial mindset that puts responsibility at the heart of its decisions? Are you bold, pragmatic and determined? Come and measure the impact of your talent and energy on the realization of an ambitious and sustainable business project!

#IWorkForAllForGood

Objective:

Reporting to the VP of Sales Strategy, this role is responsible for overseeing the Revenue Growth Management (RGM) team and providing strategic recommendations to drive the company's success and increased profit generation in a competitive market. The core focus of this position lies in leadership of pricing and promotion strategies, with an emphasis on optimizing return on investment and efficiently managing promotional trade spend.

Additionally, as a champion of Sales Capabilities, this position spearheads process improvement, the implementation of best practices, and reporting tools to enhance cross-departmental collaboration, efficiency, and expedited decision-making.

Key Responsibilities:

In this role, you will play a pivotal part in driving revenue growth and profitability for the organization through effective management of pricing, promotion, and sales strategies.

  • Pricing and Promotion Strategy: Provide recommendations on pricing and promotion by collaborating with marketing and finance to establish pricing & promo strategy on innovation and optimize P&L. Lead price architecture pack architecture and inter-discount slope recommendations by brand by channel. Lead all price and promotional studies including with external partners and provide recommendations for the leadership team on initiatives that will drive profit growth while minimizing topline negative impact. Collaborate with Marketing on price list cost increase strategies and recommendations.
  • Promotional Trade Spend Management and Strategy: Have a comprehensive understanding of all customer's trade agreements and how the customer mix impacts performance results. Own the responsibility of the promotional trade spend management and promotion strategy as well as to put in place best measures to maximize return on investments and meet incremental volume budget.
  • Sales Strategies and Business Development: Collaborate with marketing and sales teams to identify opportunities to bridge gaps from the budget (introducing products to existing customers, new promotions, new products, new distribution channels). Proactively and collaboratively work across the company to determine sales strategies that can be effectively used as a lever to increase revenues and improve organization profits. Support the preparation of business cases for product launches and new opportunities for customers specific projects. Provide information and guidance on relevant business decisions and plans.
  • Business Planning and Budget Process: Lead business the budget process with volume, spend and customer mix strategies and recommendations. Lead capabilities tools (Reporting and KPIs) as well as the Trade management system (TPM) improvement recommendations to adapt to local needs.
  • Product Prioritization and Portfolio Changes: Provide guidelines for product prioritization based on profitability and top line growth as well as portfolio changes recommendation such as upsizing or downsizing of products.
  • Team Management: Manage, guide, and motivate direct reports to ensure that assigned tasks are completed accurately and on time. Prioritize effective communication and alignment on their priorities and development plans.
  • Minimum education and experience required:

  • Bachelor’s degree business and/or equivalent experience
  • 10+ years of experience in Revenue Growth management role in the CPG industry or related fields. (Sales Development & Category Management)
  • Experience in leading a team.
  • Skills:

  • Excellent leadership and communication skill
  • Results oriented
  • Finance acumen, Strong strategic analytical thinking & problem-solving skills.
  • Team player that interacts effectively with cross functional teams and different levels of the organization
  • Demonstrated ability to manage well under deadlines and multi-task effectively.
  • A result and detail-oriented professional, with exceptional interpersonal skills.
  • Proficiency manipulating sales data
  • An excellent understanding of technology (MS PowerPoint, Excel, Word).
  • Experience in analysis with Nielsen or customer sales data, would be an asset
  • Proficient written and spoken English and French required
  • Travel may be required occasionally nationally and internationally for the purpose of meetings and trainings
  • #LI-Hybrid

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