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Sales Consultant

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Job Description - Sales Consultant

At Steele Auto Group, work is more than a job. It’s a chance to inspire positive impact through every interaction, every vehicle, every journey. Our people are at the heart of it all, because everything we do is driven by you; your passion, your purpose, your potential.


Simmons Honda is looking for a Sales Consultant!


Are you ready to turn ambition into achievement? As a Sales Consultant at Simmons Honda you’ll guide customers through every step of their vehicle-buying journey, from the first test drive to the final handshake, helping them find the vehicle that perfectly fits their lifestyle. You play a critical role in shaping the Simmons Powerhouse experience by building genuine relationships, understanding each customer’s needs, and delivering an honest, high-energy buying journey that keeps customers coming back and referring friends and family. If you’re energetic and goal-oriented, this is your opportunity to build a rewarding and exciting career with Steele Auto Group!


Located at 461 James Blvd, Gander, NL, A1V 1W8


Responsibilities include but are not limited to:



  • Engage Customers – Greet customers warmly, understand their needs, and recommend the right Honda product.

  • Product Knowledge & Demonstration – Stay informed on models, trends, and promotions while showcasing vehicle features, accessories, and service options.

  • Sales Process Management – Guide customers from initial interest to final purchase, ensuring a smooth buying experience.

  • Customer Relationships – Build long-term connections to encourage repeat business and referrals.

  • Sales & Operations – Meet or exceed sales targets, process paperwork, manage inventory, and maintain an organized showroom.

  • Teamwork & Marketing – Collaborate with the service team, assist in marketing events, and support customer outreach efforts.


Qualifications:



  • Sales Experience & Passion – 1+ years of previous sales experience preferred (automotive or powersports is a plus); enthusiasm for powersports and knowledge of Honda is beneficial.

  • Strong Communication Skills – Excellent ability to communicate, negotiate, and build relationships with customers.

  • Customer-Focused & Goal-Driven – A results-oriented mindset with a commitment to exceeding sales goals.

  • Adaptability & Organization – Ability to thrive in a fast-paced environment while maintaining attention to detail and strong organizational skills.

  • Licensing & Compliance – Valid driver’s license with a clean driving record.


Why You’ll Love Working with Steele Auto Group:


At Steele Auto Group, you’re not just joining a company, you’re joining a community where you’ll be empowered to exceed expectations and develop your full potential.
We believe in rewarding hard work and supporting every part of your journey. That’s why our Total Rewards package is built to help you thrive, physically, financially, and emotionally. Depending on your role and employment type (full-time, part-time, or term), eligible employees can look forward to, some or, all of the following:



  • 100% Matched Retirement Savings Plan – Put your future at ease with our employer-matched RSP plan, with a maximum of 4% after just 3 months and a maximum of 5% after 5 years!

  • Flexible Health & Dental Plans – Choose from six cost-shared plans tailored to your lifestyle. Affordable, dependable coverage for the people who matter most. Enjoy peace of mind knowing you and your family are covered.

  • Mental Health & Wellness Support – 24/7 confidential support for you and your family through EFAP.

  • Employee Discounts – On vehicle purchases, parts, and service at any of our locations.

  • Work Boot Reimbursement – Reimbursement immediately, no waiting required!

  • Access to Steele University - you’ll get engaging, role-specific training, learn anytime anywhere, track your progress, and earn rewards as you grow your skills!


While we make every effort to post our rates accurately, some websites may display salary estimates for this position without our involvement. These figures are generated independently for general comparison and are not provided or verified by Steele Auto Group. We look forward to discussing accurate, role-specific compensation details with candidates selected to move forward in the recruitment process.


Steele Auto Group is committed to creating a workplace where your talents are recognized, your growth is championed, and your potential is limitless. We invest in our people, promote from within, and foster a fair, inclusive, and opportunity-rich environment. As part of this commitment, we ensure that every candidate feels valued and supported throughout the recruitment process. If you are contacted for an interview and require accommodation, please let us know. We are here to support you in every step of the way.


Apply now and start driving your career forward with a team that’s got your back!


Learn more about us at www.steeleauto.com


Applying is as easy as 1, 2, 3: 



  1. Click the link to apply, Steele Auto Group Careers 

  2. Sign in (top right corner) and create your profile, 

  3. Upload your resume 


In 2 minutes the Steele Auto Group career world is right at your fingertips! 


**If you are an employee of Steele Auto Group, please apply through the careers page to ensure you are flagged as an internal applicant. 


We can’t wait to meet YOU!


AI Disclosure Statement: At Steele Auto Group, people always come first, even in our hiring process. We don’t rely on AI or automated tools to screen candidates. Every application is personally reviewed by real people who take the time to understand each individual’s experience, skills, and potential. Your application matters, because we value the person behind it.

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