Senior Manager, Digital Marketing Technology

Build a relationship with business and technical partners to design the approach that enables the business solution, also develop requirements and recommendations for improvement.

Drive working sessions with project teams to ensure expectations and direction are aligned and timelines are being met. Identify additional product/service opportunities.

Perform detailed analysis and maps functional and data requirements to ensure end to end solution meets project objectives. Leads documentation and presents solutions to cross functional team members from multiple technology and business units.

Provide proactive coaching to the team and recommend continuous improvement of processes to optimize team productivity, driving change and influence

Provide schedule, estimates for projects and enhancements including risk based provisions, and status updates

Support BA in preparing user stories based on priority and grooming the backlog. Support QA in preparing Functional Test cases, coordinate UAT Test plan and PIV test plan.

Prioritize initiatives based on business needs and requirements. Manage competing priorities ensuring successful completion of key projects in flight and initiation of new projects

Serve as a liaison between business partners, stakeholders and delivery teams to ensure clear, timely and accurate communication.

Able to deal with the ambiguity associated with working in a fast paced and changing environment

2+ years of experience in digital marketing, campaign management or comparable experience

3+ years of experience in software development and/or project management and/or business (system) analysis and quality documentation

Administration and Testing experience on Salesforce Sales cloud

Strong Written and Oral Communications skills

Analytical thinking and problem-solving abilities. Strategic thinker who is able to connect the dots and see things from a big picture perspective

Understanding of RESTful API request and response formats

Knowledge and experience with Marketing Automation platforms is an asset

SQL Knowledge and experience

Sales cloud certifications

Experience working in Agile projects

Experience and understanding of the banking environment

Ability to make a difference and lasting impact

Work in a dynamic, collaborative, progressive, and high-performing team

Opportunities to do challenging work