Senior Paid Social Strategist

Code3 is an integrated marketing agency, powering business growth for digital disruptors and Fortune 500 leaders alike. Our power is at the intersection of Connections, Creative and Commerce – that’s what is in our DNA. By harvesting insights and utilizing audience data, we work with our clients to develop scroll-stopping content and creative that performs and elevates the brands we work with across all digital media platforms.

Our people are energized by challenges and sprint to find unorthodox solutions. We plan, activate and measure as one team, and we’re not afraid to push boundaries and test our way to success. Coders are Relentless, Gritty, Nimble humans who are always striving to be better.

The Sr. Paid Social Strategist is responsible for owning all aspects of paid social strategy, delivery, and reporting for their client(s) as well as supporting junior level social team members as their manager and collaborating with the account team. They are the thought leader and day-to-day expert for clients across all things social and partner closely with the client strategy team to deliver results for the clients. They deliver a balance of foundational strategies and innovation to strategic frameworks, media plans, and campaign builds for their client(s). They are curious, resourceful, strategic, obsessed over details, and a proven paid social media expert. They possess skills and qualities of an empathetic leader and are passionate about leading a team to success. The primary functions of this role are to be a subject matter expert in full funnel paid social strategy and delivery across key social platforms, possess strong presentation skills for executive level clients, provide their team with appropriate resources to meet and surpass client goals, lead media planning and presentation development and spearhead optimizations and reporting.

What you’ll do:

• Own day-to-day paid social strategy across key accounts, including planning, testing, optimizations, forecasting, and reporting


• Build full-funnel strategies rooted in client objectives, platform best practices, and industry trends


• Analyze campaign performance across platforms and translate insights into clear, actionable recommendations


• Collaborate with internal teams and platform reps to bring integrated, innovative ideas to clients—including Alpha/Beta opportunities


• Stay ahead of emerging platform updates and determine what matters most for your clients’ goals


• Mentor junior team members and help drive best-in-class execution across the social team


• Lead the creation of clear, compelling storytelling through decks, POVs, and performance summaries

Who will love this role: 

• A self-starter who brings structure and clarity to ambiguity


• A data-driven decision maker who gets excited about testing, learning, and optimizing toward performance


• Someone with grit—who can juggle multiple workstreams, adjust quickly, and stay solution-oriented


• A strong communicator and collaborator who thrives in a fast-moving, team-oriented environment


• Passion for health and/or beauty brands is a plus

You should have: 

• 4+ years of experience in paid social planning and buying (must include hands-on buying)


• Deep expertise across at least 5 paid social platforms (e.g., Meta, TikTok, YouTube, Pinterest, Snapchat, Reddit, LinkedIn, X)


• Strong analytical skills with a proven ability to turn data into actionable insights


• Clear, confident communicator with strong client and team collaboration skills


• Excel skills: comfort with pivot tables is a must


• Certifications in digital marketing and/or social media strategy are a plus (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc.)


• Experience with health and/or beauty brands is a plus

Perks and Benefits:

• Full medical, dental, and vision benefits as well as generous retirement program 


• Thoughtful parental leave and return program


• Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December


• Ongoing learning and development opportunities


• Commitment to transparent DEIB practices

Code3’s people are what set us apart. We’re dedicated to hiring, retaining, and developing a diverse group of remarkable Coders because we know it’s the way things should be. By prioritizing our commitment to fostering an inclusive, equitable, and safe environment, we are living our mission of fueling the growth of our people. It’s this focus that empowers Coders to not only achieve great work for our clients, but also propel their own development forward and upward. We strongly encourage people from underrepresented backgrounds and all identities to apply even if you don’t feel that you meet all of the requirements above!

If you have any special needs that we can accommodate, please reach out to our team at [email protected] so we can make accommodations.

Salary Information: The base salary range for this position is $88,000 - $98,000 and is commensurate with candidate experience and location.

For candidates that are based in California, we encourage you to review this important information for California residents here. For best results, open the link in a new tab.