Social Media and Content Marketing Manager - 12 month contract

Description

Join our team and what we'll accomplish together

TELUS Health is empowering every person to live their healthiest life. Guided by our vision, we are leveraging the power of our leading edge technology and focusing on the uniqueness of each individual to create the future of health. As a global-leading health and well-being provider – encompassing physical, mental and financial health – TELUS Health is improving health outcomes for consumers, patients, healthcare professionals, employers and employees.

As a Social Media and Content Marketing Manager (12-month leave replacement), you are a powerhouse communicator who can translate content marketing and global communications into digestible, high-impact content that drives engagement and demand. You will lead our social strategy, helping us find the "sweet spot" between audience needs and business objectives while ensuring a consistent and compelling brand story across all platforms and regions.

What you'll do

• Lead global strategy: Create and manage company-wide social media strategies and guidelines for all platforms.


• Set standards: Establish performance standards, messaging, and a unified tone of voice across all regions.


• Content creation: Proactively develop and execute end-to-end organic strategies to maximize performance.


• Internal collaboration and enablement: Support and enable content team and regional primes, reviewing and providing feedback on content. 


• Brand governance: Review content for tone, voice, and visual identity to ensure brand alignment and regional relevance. 


• Crisis management: Actively engage with communities and lead crisis response or escalations as needed.


• Drive insights: Compile regular performance reports, presenting key learnings and insights to leadership.


• Tool management: Manage training for social media management platform (Hubspot) and other tools.
  
  

Qualifications

What you bring

• 6-10 years experience in social media, communications, public relations and/or marketing roles in a fast-paced environment, either on the agency or
  client side


• Experience in the B2B tech or health industry


• Experience with the creative process, including brief development and storyboarding


• Undergraduate degree in a related field such as Marketing, Communication or Business


• Detail oriented, organized, multi-tasker with the ability to prioritize multiple deadlines effectively


• Excellent communication and leadership skills with a passion for empowering teams to deliver amazing experiences


• Professional-level fluency in both English and French is considered a strong asset for this role.