Specialist - Live Ops

What are we building?

 Hard Rock Digital is powering digital entertainment rooted in iconic energy and global reach. Our Hard Rock Games portfolio (Neverland Casino, Jackpot Planet, Blackjack & Casino, and more) delivers seamless, social-casino thrills that delight millions of players, anywhere, anytime.

Every campaign, calendar event, and offer is a chance to connect with players in meaningful, memorable ways.

As we scale our Live Ops & CRM capabilities, we’re looking for a thoughtful, tactical operator who doesn’t just execute and launch campaigns—they understand the player behind the screen. You’ll deliver the right experience, at the right moment, to the right player, all powered by tools, data, and a deep sense of empathy.

We combine startup speed with global brand strength: build fast, learn fast, and delight millions under the Hard Rock banner.

What’s the position?

We’re hiring a Live Operations Specialist to pilot the end-to-end execution of live campaigns, events, offers, and merchandising, across mobile, social, and community channels. You’ll bridge gameplay, creative, CRM, data, and product to craft seamless, high-quality player experiences that drive retention, monetization, and brand loyalty.

Key Responsibilities

Campaign & Calendar Execution

• Own the live-ops calendar: schedule daily deals, seasonal events, themed promotions, tournaments, and recurring features.

• Configure, approve, and launch offers (bundles, discounts, coupons) within campaign tools, prioritizing timing, design, copy, targeting, and testing.

• Oversee storefront merchandising (banners, carousels, featured collections) and remote configurations.

Content & QA Excellence

• Collaborate with copy, art, localization, and product design to produce campaign materials that speak to players with clarity, warmth, and excitement.

• Execute rigorous QA for every campaign fixture, from visuals and messaging to timers, transitions, and fallbacks—because every detail impacts player trust.

• Generate clear, concise QA documentation and release notes that support smooth, player-friendly campaign launches.

Multi-Channel Player Engagement

• Plan integrated campaign touchpoints: in-app messages, push notifications, social posts, and community announcements (e.g., FB Community).

• Synchronize messaging across channels for cohesive, emotionally intelligent activation.

Measure, Learn, Iterate

• Monitor KPIs (engagement, conversion, retention, ARPDAU, event performance) using dashboards and analytics tools—but always ask: what does this data say about how our players feel?

• Conduct rapid A/B tests or variants to refine offer timing, creative, and segment targeting.

• Share post-mortems and insights, informing roadmap decisions and elevating campaign performance.

Cross-Functional Coordination & Ops Stability

• Maintain live-ops workflows and documentation in Asana/Jira; drive alignment and deadlines across teams.

• Prepare launch checklists, rollback plans, and monitor live-ops performance; ready to troubleshoot issues during high-impact events with calm and player-first thinking.

• Support campaign launches during occasional early or late hours (weekends or evenings) on a rotating basis.

What we’re looking for

 Must-have

• 2–4 years in Live Ops, CRM, monetization, or lifecycle roles, ideally in mobile free-to-play or social casino gaming.

• Proficient with campaign/offer configuration platforms (remote config, CMS, offer engine), task tracking tools (Asana/Jira), and analytical dashboards (Looker, Amplitude, Tableau).

• Meticulous attention to detail, flawless QA, checklists, and tidy campaign assets.

• Data-driven instincts: comfortable reading performance, drawing insights, and iterating fast.

• Strong collaborator: you can juggle cross-functional dependencies with clear communication.

• Player-centric writing skills, a clear, engaging voice.

• Eligibility to work in Canada; flexible for periodic off-hours campaign support.

Nice-to-have

• Background in social casino or similar economy-based games.

• A/B testing experience with segmentation and variant testing.

• Familiarity with push/in-app messaging systems or app-store consoles (iOS/Android).

• Base skill in SQL or scripting for quick performance validation.

What’s in it for you?

• Make a visible impact: you’ll own campaigns and events that shape how millions play.

• Fast-paced execution + brand heritage: build boldly under the Hard Rock name.

• Competitive compensation with flexible vacation and hybrid work.

• Be part of a player-obsessed, inclusive team that trusts your autonomy and skills.

• Influence product strategies, your post-mortems and insights will steer our roadmaps.

Roster of Uniques

We care deeply about every interaction our customers have with us, and trust and empower our staff to own and drive their experience. Our vision for our business and customers is built on fostering a diverse and inclusive work environment where regardless of background or beliefs you feel able to be authentic and bring all your talent into play. We want to celebrate you being you (we are an equal opportunity employer).