Territory Manager Fraser Valley

Ready to Own Your Territory?

Ready to make an impact in a growing territory? We’re seeking a Territory Manager to drive sales growth and strengthen customer relationships across the Fraser Valley and Metro Vancouver region, including West Vancouver, North Vancouver, Burnaby, Coquitlam, Port Moody, Maple Ridge, and Mission. If you thrive on winning new business and delivering results, this opportunity is for you.

Job Overview

Royal Unibrew Canada/Bruce Ashley Group is seeking a Territory Manager to drive sales growth, expand distribution, and execute brand programs across retail, on‑premise, and community channels in British Columbia. This role requires strong relationship‑building skills, excellent execution, and the ability to work independently in a fast‑paced environment.

Key Responsibilities

Sales & Territory Management

• Deliver distribution, display, pricing, and promotional targets


• Secure new listings and execute merchandising standards


• Identify growth opportunities through territory planning

Customer Relationship Management

• Build and maintain strong relationships with store managers, buyers, and on‑premise decision‑makers


• Provide timely support and brand education


• Act as a trusted advisor to trade partners

Brand Building

• Execute tastings, events, and promotional activities


• Increase brand visibility and consumer engagement


• Monitor competitive activity and market trends

Reporting & Administration

• Analyze sales data to identify opportunities and risks


• Complete reporting, forecasting, and expense management


• Ensure compliance with provincial and federal regulations

Qualifications

Required:

• Minimum 3 years of sales experience


• Territory management experience with proven results


• Valid call 5 Driver’s License


• Ability to lift up to 50 lbs

Preferred:

• Beverage alcohol or CPG experience


• Multi‑channel sales experience (retail + on‑premise)


• Business, sales, or marketing education


• Alcohol service certification (or ability to obtain)

Skills & Competencies

• Strong negotiation and influencing skills


• Excellent communication and relationship‑building abilities


• Analytical mindset with strong organizational skills


• High professionalism, accountability, and ethical conduct

Why Join Us

• Represent a growing portfolio of premium brands


• High autonomy and ownership over your territory


• Opportunity to directly impact business growth


• Supportive and collaborative sales culture

Apply today to join a dynamic team and help grow our brands across British Columbia.

Job Types: Full-time, Permanent

Benefits:

• Company events


• Dental care


• Employee assistance program


• Extended health care


• Life insurance


• Paid time off


• Vision care


• Wellness program


• Work from home