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Vice President, Retail

icon building Company : Rw&co
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Job Description - Vice President, Retail

Company Description

We’re RCL - Reitmans Canada Limited. We’ve been part of the fabric of Canada’s fashion landscape since 1926, and today, we’re elevating our iconic brands – Reitmans, RW&CO, and PENN. Penningtons – more than ever before.

Our vision is to empower Canadians to live confidently, and our mission is to create collections of uncompromising style and quality for all. 

With close to 400 stores nationwide and collections designed right here at home, in Canada, we offer an exceptional customer experience. What drives us? A clear vision, unwavering commitment to our customers, and the passion of our thousands of employees across the country.

Job Description

At RW&CO., style is designed with purpose. Created in Canada, our collections balance refined design, premium materials, and everyday ease—modern essentials that move seamlessly through work, life, and everything in between.

Grounded in Canadian optimism and a deep commitment to our customers, RW&CO. continues to evolve across 84 stores nationwide and online, shaping a more thoughtful, confident future for modern dressing.

To lead this next chapter, we are seeking a Vice President, Retail to drive growth and elevate the RW&CO. brand experience. This role brings together brand vision, commercial performance, and operational excellence to unlock the full potential of our retail network and deliver a seamless, elevated omni-channel journey.

As a member of the brand’s executive leadership team, you will shape the future of RW&CO.—championing customer-centricity, setting execution standards, and building a high-performance culture that delivers sustainable growth and enduring brand impact.

Your role:

Drive Sales & Profitability

  • Own sales, profitability, and productivity results across all stores and regions
  • Deliver performance against KPIs including sales, sales per square foot, conversion, units per transaction, gross margin, and labor productivity
  • Provide disciplined P&L leadership, balancing top-line growth with expense and wage optimization

Lead Store Operations & Execution

  • Ensure consistent execution of brand standards, service model, visual merchandising, and operational processes
  • Lead store tasking optimization by streamlining daily operations, influencing team workflows, and implementing efficiency improvements.
  • Partner with Merchandising, Planning, and Visual Merchandising to optimize assortments and floor sets by store format and customer mission
  • Continuously evaluate store productivity and lead improvement actions for underperforming locations

Champion Customer & Omni-Channel Experience

  • Lead the in-store customer experience strategy to drive satisfaction, loyalty, and conversion
  • Partner with digital and corporate teams to deliver a seamless omni-channel experience

Build High-Performance Teams

  • Build, coach, and inspire senior field leadership teams
  • Establish a culture of accountability, ownership, and continuous improvement
  • Lead succession planning, talent development, and leadership capability building

Partner Across Business

  • Collaborate with Marketing on traffic-driving initiatives and campaign execution
  • Partner with Finance on budgets, forecasts, and productivity targets
  • Work with Real Estate and Store Planning on portfolio optimization and store ROI
  • Represent the voice of the stores in enterprise decisions

Lead Change & Continuous Improvement

  • Drive process simplification and operational consistency
  • Lead transformation initiatives related to systems, tools, and operating model evolution.

Qualifications

What You Bring

  • 15+ years of progressive retail leadership experience, including senior executive accountability
  • Proven success leading large, multi-region retail fleets with P&L ownership
  • Strong commercial, analytical, and execution mindset
  • Demonstrated ability to lead change and inspire high-performing teams
  • Experience partnering with Real Estate and Finance on portfolio decisions
  • Bilingual (English and French) able to lead teams across Canada
  • Ability to travel regularly; Quebec-based preferred.

Additional Information

What Sets Us Apart:

  • Ultimate Flexibility*: Enjoy a hybrid work environment that ensures the perfect balance between work and personal life.
  • Well-Being First: Access a comprehensive benefits program designed to take care of you.
  • Flexible Time Off*: Paid leave, sick days, and vacation time to recharge and spend quality time with loved ones.
  • Exclusive Discounts*: Enjoy 50% off regular-priced items from PENN. Penningtons, Reitmans, and RW&CO.
  • Referral Rewards*: Refer your professional network and earn a bonus for helping us grow our talented team
  • Growth opportunities*: Annual bonuses, career advancement, and tuition reimbursement to help you reach your professional goals.

*Certain conditions apply

Total rewards are aligned with your employment status, offering different perks depending on whether you're full-time, part-time, or under contract.

Reitmans (Canada) Limited is an equal opportunity employer committed to a diverse, inclusive, and accessible workplace where everyone belongs. If you are contacted for an employment opportunity, please advise us of any accommodation required throughout the recruitment process. All information provided will be kept confidential and used solely to support an accessible candidate's experience.

The use of Artificial Intelligence may be used for candidate screening purposes.

We thank all applicants. Only selected candidates will be contacted.

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About the Company

Rw&co

RW&CO. offers fashions catered to men and women who take pride in looking sharp on all occasions. With curated collections of well-crafted city wear featuring a strong attention to detail, the company is dedicated to style, fit and fashion. The Talent that makes up RW&CO shares the same qualities as...

Read more about the company

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