marketing specialist

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Job Description - marketing specialist

Overview

Languages

English

Student status

  • Bachelor's degree
  • Full time enrollment
  • Marketing, other

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Green jobs contribute to environmental preservation, conservation, and restoration. Learn more about green jobs .  This information was provided by the employer; it was not verified by Job Bank.

The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

Responsibilities

Tasks

  • Develop all kinds of events for publicity, fundraising and information purposes
  • Develop communication strategies
  • Implement communication strategies and programs
  • Prepare written material such as reports, briefs, website content
  • Publicize activities, workshops, meetings and other events for fundraising or information purposes
  • Write speeches, presentations and press releases
  • Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
  • Conduct comparative research on marketing strategies for industrial and commercial products
  • Advise clients on advertising or sales promotion strategies
  • Assist in the preparation of brochures, reports, newsletters and other material
  • Conduct online marketing, E-commerce and Website promotions
  • Develop marketing strategies
  • Maintain and manage digital database
  • Write and edit press releases, newsletter and communications materials
  • Copywrite

Supervision

  • No supervision responsibility

Credentials

Certificates, licences, memberships, and courses 

  • Google�AdWords�Certification

Experience and specialization

Computer and technology knowledge

  • Adobe Illustrator
  • InDesign
  • MS Excel
  • MS Word
  • Spreadsheet
  • Google Drive
  • WordPress

Area of work experience

  • Marketing

Area of specialization

  • Audio/audio-visual
  • Interactive/new media
  • Communications
  • Brand management
  • Digital media

Benefits

Other benefits

  • Free parking available
  • On-site amenities
  • On-site recreation and activities
  • Other benefits
  • Paid time off (volunteering or personal days)
  • Parking available
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