Job Description - Campus Media Social Media Coordinator
Reporting to: Multimedia editor
Hours per week: 8 to 10 (on average)
Rate: B3
This posting closes on Tuesday, February 3rd, at 11:59pm.
General Scope of duties:
The Social Media Coordinator will be responsible for maintaining all of CFMU Radio Inc.’s social media platforms. They are expected to regularly engage with readers on those platforms, and use it as a vehicle to drive readership/listenership, new volunteers, and to keep readers informed about any pertinent Silhouette/CFMU operations.
Major Duties and Responsibilities:
Social Media Management Function
Maintain and regularly engage with readers on social media platforms
Share articles, shows & other stories on media platforms to ensure a wider range of readership
Monitor and track social media performance utilizing analytics and engagement metrics to inform future strategies and content
Communication & Collaboration Function
Maintain a level of professionalism on media platforms to ensure that personal bias and preferences are not mistaken as those of CFMU Radio Inc.
Volunteer Recruitment
Use social media platforms to inform readers on the volunteer process
Encourage readers and listeners who are interested in volunteering with Campus Media
Knowledge, skills and Abilities:
Knowledge of TikTok, X, Instagram, YouTube and other social media back-ends
Quick typing skills
Strong sentence structure, little waste in grammar and choice of words
Interpersonal skills to communicate with readers effectively and professionally
Basic photo editing skills to pair media posts with relevant images
Effort and Responsibility:
Effort required to pay attention to detail
Effort required to balance academic workload and ongoing social media engagement
Working Conditions:
Silhouette and CFMU offices (open office with many computer terminals and a lounge)
Time demands may exceed stated hours of work
Laptop or mobile phone (with data plan) access is an asset
Training and experience:
Previous experience with The Silhouette or 93.3 CFMU is an asset
Will be trained in The Silhouette and 93.3 CFMU’s basic branding and social media presence
Will be trained in basic photo editing software
Equipment:
Computer equipment for online posting and word processing
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